SEOUL COMMERCIAL AREA

인사동 발달상권

종로구종로1·2·3·4가동· Area 182,319 m² · Area code 3120008 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩729KYoY
Stores14▲ +7.7% YoY
Sales per store₩52KYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2025 Q3 → 2025 Q4
Estimated sales▼ -76.9%
Stores▼ -6.7%
Sales per store▼ -75.3%
Market size
Estimated sales (quarter)
₩729K
vs 2024Q4
Estimated transactions
5
Per-store economics
Estimated sales per store
₩52K
vs a year ago
Per transaction
₩146K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩729K – ₩3.2M
20212022202320242025
₩729K
Stores7 – 15
20212022202320242025
714
Sales per store₩52K – ₩211K
20212022202320242025
₩52K
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +7.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
+7.7%
Franchise share
0% (0/14)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (7%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩729K
Stores 2024 Q1 → 2025 Q4
814
Sales per store 2024 Q1 → 2025 Q4
₩52K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–21100%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s100%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon100%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩729K14+7.7%₩52K010%
2025Q3₩3.2M15+36.4%₩211K100%
2025Q214+40.0%000%
2025Q114+75.0%100%
2024Q413+85.7%200%
2024Q311+57.1%100%
2024Q210+42.9%200%
2024Q18+14.3%100%
2023Q470.0%000%
2023Q370.0%000%
2023Q270.0%000%
2023Q170.0%000%
2022Q47-12.5%000%
2022Q37-12.5%000%
2022Q270.0%000%
2022Q170.0%120%
2021Q48000%
2021Q38100%
2021Q27000%
2021Q17000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.