SEOUL COMMERCIAL AREA

서초3동사거리 Developed area

Seocho-gu (서초구) 서초3동· Area 235,083 m² · Area code 3120171 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩496.1M▼ -6.7% YoY
Stores6▼ -25.0% YoY
Sales per store₩82.7M▲ +24.4% YoY

Reading this area Estimated sales fell 6.7% from a year earlier and stores fell 25.0%. Sales per store are up 24.4%. (vs a year earlier: Sales↓ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +32.8%
Stores±0.0%
Sales per store▲ +32.8%
Market size
Estimated sales (quarter)
₩496.1M
vs 2024Q4
-6.7%
Estimated transactions
41,527
Per-store economics
Estimated sales per store
₩82.7M
vs a year ago
+24.4%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩373.7M – ₩616M
20212022202320242025
₩373.7M₩496.1M
Stores6 – 8
20212022202320242025
66
Sales per store₩52.4M – ₩82.7M
20212022202320242025
₩62.3M₩82.7M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -6.7%, stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
-25.0%
Franchise share
0% (0/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩531.4M₩496.1M
Stores 2024 Q1 → 2025 Q4
86
Sales per store 2024 Q1 → 2025 Q4
₩66.4M₩82.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1110%
  • 11–1434%
  • 14–1732%
  • 17–2124%
  • 21–241%
Age
  • 10s2%
  • 20s14%
  • 30s21%
  • 40s26%
  • 50s25%
  • 60+13%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon11%
  • Tue14%
  • Wed16%
  • Thu14%
  • Fri15%
  • Sat16%
  • Sun15%
Gender
  • Male41%
  • Female59%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩496.1M-6.7%6-25.0%₩82.7M+24.4%000%Sales↓ · Stores↓ · Per store↑
2025Q3₩449.5M-9.2%6-25.0%₩74.9M+21.1%010%Sales↓ · Stores↓ · Per store↑
2025Q2₩472M-9.6%7-12.5%₩67.4M+3.3%000%Sales↓ · Stores↓ · Per store↑
2025Q1₩563.5M+6.1%7-12.5%₩80.5M+21.2%010%Sales↑ · Stores↓ · Per store↑
2024Q4₩531.6M-8.4%80.0%₩66.5M-8.4%000%Sales↓ · Stores→ · Per store↓
2024Q3₩494.9M-7.9%80.0%₩61.9M-7.9%000%Sales↓ · Stores→ · Per store↓
2024Q2₩522M-14.3%80.0%₩65.2M-14.3%000%Sales↓ · Stores→ · Per store↓
2024Q1₩531.4M-13.7%80.0%₩66.4M-13.7%000%Sales↓ · Stores→ · Per store↓
2023Q4₩580.3M+33.8%8+14.3%₩72.5M+17.1%000%Sales↑ · Stores↑ · Per store↑
2023Q3₩537.4M+28.3%80.0%₩67.2M+28.3%110%Sales↑ · Stores→ · Per store↑
2023Q2₩609M+43.2%80.0%₩76.1M+43.2%000%Sales↑ · Stores→ · Per store↑
2023Q1₩616M+44.8%80.0%₩77M+44.8%100%Sales↑ · Stores→ · Per store↑
2022Q4₩433.5M-6.9%7-12.5%₩61.9M+6.4%010%Sales↓ · Stores↓ · Per store↑
2022Q3₩418.8M+1.3%8+33.3%₩52.4M-24.1%000%Sales→ · Stores↑ · Per store↓
2022Q2₩425.2M+4.1%8+33.3%₩53.1M-22.0%000%Sales↑ · Stores↑ · Per store↓
2022Q1₩425.3M+13.8%8+33.3%₩53.2M-14.6%000%Sales↑ · Stores↑ · Per store↓
2021Q4₩465.9M8₩58.2M200%
2021Q3₩413.6M6₩68.9M000%
2021Q2₩408.6M6₩68.1M000%
2021Q1₩373.7M6₩62.3M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.