SEOUL COMMERCIAL AREA

송파사거리(송파역) 발달상권

송파구석촌동· Area 102,341 m² · Area code 3120230 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

중식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩641.8M▲ +76.3% YoY
Stores8▲ +14.3% YoY
Sales per store₩80.2M▲ +54.3% YoY

Reading this area Estimated sales rose 76.3% from a year earlier while stores were up 14.3%, so sales per store also rose 54.3%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q4 → 2025 Q4
Estimated sales▲ +160.5%
Stores▲ +166.7%
Sales per store▼ -2.3%
Market size
Estimated sales (quarter)
₩641.8M
vs 2024Q4
+76.3%
Estimated transactions
24,076
Per-store economics
Estimated sales per store
₩80.2M
vs a year ago
+54.3%
Per transaction
₩27K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩225.3M – ₩641.8M
20212022202320242025
₩641.8M
Stores1 – 8
20212022202320242025
18
Sales per store₩52M – ₩91M
20212022202320242025
₩80.2M
Openings0 – 4
20212022202320242025
03
Closings0 – 3
20212022202320242025
00
Franchise share0% – 38%
20212022202320242025
0%38%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +76.3%, stores YoY +14.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+14.3%
Franchise share
38% (3/8)
Movement
Openings (rate)
3 (27%)
Closings (rate)
0 (0%)
Net store change
+3
Estimated sales 2024 Q1 → 2025 Q4
₩451M₩641.8M
Stores 2024 Q1 → 2025 Q4
68
Sales per store 2024 Q1 → 2025 Q4
₩75.2M₩80.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1428%
  • 14–1710%
  • 17–2147%
  • 21–2415%
Age
  • 10s3%
  • 20s16%
  • 30s26%
  • 40s26%
  • 50s16%
  • 60+12%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon10%
  • Tue9%
  • Wed15%
  • Thu12%
  • Fri17%
  • Sat20%
  • Sun16%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩641.8M+76.3%8+14.3%₩80.2M+54.3%3038%Growing
2025Q3₩464.7M+8.0%7+16.7%₩66.4M-7.4%0014%Competition inflow
2025Q2₩473.7M+16.2%7+16.7%₩67.7M-0.4%0014%Mixed
2025Q1₩457.8M+1.5%7+16.7%₩65.4M-13.0%0014%Possible crowding
2024Q4₩364.1M-5.4%70.0%₩52M-5.4%1014%Mixed
2024Q3₩430.1M-7.5%6-14.3%₩71.7M+7.9%0017%Shrinking
2024Q2₩407.6M-11.3%6-25.0%₩67.9M+18.2%0017%Shrinking
2024Q1₩451M-6.0%6-14.3%₩75.2M+9.7%0117%Shrinking
2023Q4₩384.8M-26.7%70.0%₩55M-26.7%0014%Mixed
2023Q3₩464.8M+22.9%7+40.0%₩66.4M-12.2%1314%Competition inflow
2023Q2₩459.8M+68.4%8+166.7%₩57.5M-36.9%1025%Competition inflow
2023Q1₩479.6M+112.9%7+133.3%₩68.5M-8.8%0029%Competition inflow
2022Q4₩525.2M+113.2%7+133.3%₩75M-8.6%4029%Competition inflow
2022Q3₩378.2M5+150.0%₩75.6M200%
2022Q2₩273.1M3+200.0%₩91M000%
2022Q1₩225.3M3+200.0%₩75.1M000%
2021Q4₩246.4M3₩82.1M100%
2021Q32100%
2021Q21000%
2021Q11000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.