SEOUL COMMERCIAL AREA

송파사거리(송파역) 발달상권

송파구석촌동· Area 102,341 m² · Area code 3120230 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩287.5M▲ +22.3% YoY
Stores9±0.0% YoY
Sales per store₩31.9M▲ +22.3% YoY

Reading this area Estimated sales rose 22.3% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 22.3%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +193.6%
Stores▼ -30.8%
Sales per store▲ +324.1%
Market size
Estimated sales (quarter)
₩287.5M
vs 2024Q4
+22.3%
Estimated transactions
16,481
Per-store economics
Estimated sales per store
₩31.9M
vs a year ago
+22.3%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩60M – ₩333.2M
20212022202320242025
₩97.9M₩287.5M
Stores9 – 13
20212022202320242025
139
Sales per store₩5M – ₩31.9M
20212022202320242025
₩7.5M₩31.9M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +22.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩271M₩287.5M
Stores 2024 Q1 → 2025 Q4
129
Sales per store 2024 Q1 → 2025 Q4
₩22.6M₩31.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0656%
  • 06–111%
  • 11–141%
  • 14–173%
  • 17–2112%
  • 21–2428%
Age
  • 10s2%
  • 20s7%
  • 30s12%
  • 40s26%
  • 50s26%
  • 60+26%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon8%
  • Tue14%
  • Wed17%
  • Thu12%
  • Fri13%
  • Sat18%
  • Sun18%
Gender
  • Male83%
  • Female17%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩287.5M+22.3%90.0%₩31.9M+22.3%000%Growing
2025Q3₩210.6M-13.7%9-10.0%₩23.4M-4.1%000%Shrinking
2025Q2₩238.5M-6.3%9-18.2%₩26.5M+14.5%110%Shrinking
2025Q1₩253.3M-6.5%9-25.0%₩28.1M+24.6%000%Shrinking
2024Q4₩235.1M-8.7%9-25.0%₩26.1M+21.8%010%Shrinking
2024Q3₩244.1M-18.9%10-16.7%₩24.4M-2.6%010%Shrinking
2024Q2₩254.7M-23.6%11-8.3%₩23.2M-16.6%120%Shrinking
2024Q1₩271M+6.9%120.0%₩22.6M+6.9%000%Growing
2023Q4₩257.4M+15.0%12-7.7%₩21.5M+24.6%000%Mixed
2023Q3₩300.8M+41.7%120.0%₩25.1M+41.7%000%Growing
2023Q2₩333.2M+49.6%120.0%₩27.8M+49.6%000%Growing
2023Q1₩253.5M+322.7%120.0%₩21.1M+322.7%010%Growing
2022Q4₩223.9M+44.0%13+8.3%₩17.2M+33.0%100%Growing
2022Q3₩212.2M+160.9%12-7.7%₩17.7M+182.7%000%Mixed
2022Q2₩222.8M+34.3%12-7.7%₩18.6M+45.5%000%Mixed
2022Q1₩60M-38.8%12-7.7%₩5M-33.7%000%Shrinking
2021Q4₩155.4M12₩13M010%
2021Q3₩81.3M13₩6.3M000%
2021Q2₩165.8M13₩12.8M000%
2021Q1₩97.9M13₩7.5M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.