SEOUL COMMERCIAL AREA

명동(명동거리) 발달상권

중구명동· Area 221,515 m² · Area code 3120028 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치과의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,971.3M▼ -4.4% YoY
Stores12▼ -20.0% YoY
Sales per store₩247.6M▲ +19.5% YoY

Reading this area Estimated sales fell 4.4% from a year earlier and stores fell 20.0%. Sales per store are up 19.5%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +6.2%
Stores▼ -36.8%
Sales per store▲ +68.1%
Market size
Estimated sales (quarter)
₩2,971.3M
vs 2024Q4
-4.4%
Estimated transactions
15,422
Per-store economics
Estimated sales per store
₩247.6M
vs a year ago
+19.5%
Per transaction
₩193K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,861.1M – ₩3,462M
20212022202320242025
₩2,798.8M₩2,971.3M
Stores11 – 19
20212022202320242025
1912
Sales per store₩109.5M – ₩294.2M
20212022202320242025
₩147.3M₩247.6M
Openings0 – 2
20212022202320242025
01
Closings0 – 3
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.4%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
-20.0%
Franchise share
0% (0/12)
Movement
Openings (rate)
1 (8%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩3,206.9M₩2,971.3M
Stores 2024 Q1 → 2025 Q4
1812
Sales per store 2024 Q1 → 2025 Q4
₩178.2M₩247.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–117%
  • 11–1434%
  • 14–1731%
  • 17–2127%
  • 21–241%
Age
  • 10s0%
  • 20s15%
  • 30s16%
  • 40s15%
  • 50s29%
  • 60+25%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon19%
  • Tue20%
  • Wed16%
  • Thu15%
  • Fri14%
  • Sat15%
  • Sun0%
Gender
  • Male50%
  • Female50%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,971.3M-4.4%12-20.0%₩247.6M+19.5%100%Shrinking
2025Q3₩3,236.1M+5.1%11-31.3%₩294.2M+52.9%000%Mixed
2025Q2₩3,058.6M-5.0%11-35.3%₩278.1M+46.9%020%Shrinking
2025Q1₩3,045.6M-5.0%13-27.8%₩234.3M+31.5%130%Shrinking
2024Q4₩3,108.6M-3.1%15-16.7%₩207.2M+16.2%010%Shrinking
2024Q3₩3,078.7M-5.7%16-5.9%₩192.4M+0.2%010%Shrinking
2024Q2₩3,218M+1.4%170.0%₩189.3M+1.4%010%Mixed
2024Q1₩3,206.9M+5.7%18+5.9%₩178.2M-0.2%000%Mixed
2023Q4₩3,209.2M-0.2%18+5.9%₩178.3M-5.7%210%Possible crowding
2023Q3₩3,263.9M-0.7%170.0%₩192M-0.7%000%Mixed
2023Q2₩3,172.7M-8.4%170.0%₩186.6M-8.4%000%Mixed
2023Q1₩3,034M+63.0%170.0%₩178.5M+63.0%000%Growing
2022Q4₩3,215.4M-0.3%170.0%₩189.1M-0.3%000%Mixed
2022Q3₩3,287.2M+1.0%170.0%₩193.4M+1.0%000%Mixed
2022Q2₩3,462M+13.4%17-5.6%₩203.6M+20.0%000%Mixed
2022Q1₩1,861.1M-33.5%17-10.5%₩109.5M-25.7%000%Shrinking
2021Q4₩3,226.1M17₩189.8M000%
2021Q3₩3,255M17₩191.5M010%
2021Q2₩3,054.2M18₩169.7M010%
2021Q1₩2,798.8M19₩147.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.