SEOUL COMMERCIAL AREA

동대문역사문화공원역 발달상권

중구광희동· Area 370,638 m² · Area code 3120037 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

당구장 2025 Q4 · Seoul data

Estimated sales (quarter)₩25.1M▼ -29.9% YoY
Stores7±0.0% YoY
Sales per store₩3.6M▼ -29.9% YoY

Reading this area Against a year earlier, estimated sales -29.9%, stores 0.0% and sales per store -29.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +270.7%
Stores▲ +16.7%
Sales per store▲ +217.8%
Market size
Estimated sales (quarter)
₩25.1M
vs 2024Q4
-29.9%
Estimated transactions
1,113
Per-store economics
Estimated sales per store
₩3.6M
vs a year ago
-29.9%
Per transaction
₩23K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩6.6M – ₩56.8M
20212022202320242025
₩6.8M₩25.1M
Stores6 – 7
20212022202320242025
67
Sales per store₩946K – ₩8.1M
20212022202320242025
₩1.1M₩3.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -29.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩56.8M₩25.1M
Stores 2024 Q1 → 2025 Q4
77
Sales per store 2024 Q1 → 2025 Q4
₩8.1M₩3.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–116%
  • 11–143%
  • 14–1719%
  • 17–2138%
  • 21–2430%
Age
  • 10s5%
  • 20s15%
  • 30s36%
  • 40s19%
  • 50s6%
  • 60+19%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon18%
  • Tue28%
  • Wed13%
  • Thu14%
  • Fri13%
  • Sat6%
  • Sun7%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩25.1M-29.9%70.0%₩3.6M-29.9%000%Mixed
2025Q3₩30M-30.2%70.0%₩4.3M-30.2%000%Mixed
2025Q2₩30.1M-41.2%70.0%₩4.3M-41.2%000%Mixed
2025Q1₩34.2M-39.8%70.0%₩4.9M-39.8%000%Mixed
2024Q4₩35.8M+22.4%70.0%₩5.1M+22.4%000%Growing
2024Q3₩42.9M+36.2%70.0%₩6.1M+36.2%000%Growing
2024Q2₩51.2M+215.5%70.0%₩7.3M+215.5%000%Growing
2024Q1₩56.8M+690.6%70.0%₩8.1M+690.6%000%Growing
2023Q4₩29.2M+147.3%7+16.7%₩4.2M+112.0%000%Growing
2023Q3₩31.5M+363.2%7+16.7%₩4.5M+297.0%000%Growing
2023Q2₩16.2M+8.4%7+16.7%₩2.3M-7.1%110%Competition inflow
2023Q1₩7.2M-3.9%7+16.7%₩1M-17.6%100%Possible crowding
2022Q4₩11.8M+2.3%60.0%₩2M+2.3%000%Mixed
2022Q3₩6.8M+2.7%6-14.3%₩1.1M+19.8%110%Possible recovery
2022Q2₩15M+81.9%60.0%₩2.5M+81.9%000%Growing
2022Q1₩7.5M+10.4%60.0%₩1.2M+10.4%000%Growing
2021Q4₩11.6M6₩1.9M010%
2021Q3₩6.6M7₩946K100%
2021Q2₩8.2M6₩1.4M000%
2021Q1₩6.8M6₩1.1M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.