SEOUL COMMERCIAL AREA

내방역 Developed area

Seocho-gu (서초구) 방배4동· Area 212,543 m² · Area code 3120164 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

당구장 2025 Q4 · Seoul data

Estimated sales (quarter)₩17M▼ -34.8% YoY
Stores4▼ -20.0% YoY
Sales per store₩4.3M▼ -18.5% YoY

Reading this area Estimated sales fell 34.8% from a year earlier and stores fell 20.0%. Sales per store are down 18.5%. (vs a year earlier: Sales↓ · Stores↓ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -43.8%
Stores▼ -33.3%
Sales per store▼ -15.7%
Market size
Estimated sales (quarter)
₩17M
vs 2024Q4
-34.8%
Estimated transactions
1,029
Per-store economics
Estimated sales per store
₩4.3M
vs a year ago
-18.5%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩17M – ₩60.2M
20212022202320242025
₩30.3M₩17M
Stores4 – 6
20212022202320242025
64
Sales per store₩4.3M – ₩12M
20212022202320242025
₩5M₩4.3M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -34.8%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩30.2M₩17M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩7.5M₩4.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–148%
  • 14–1717%
  • 17–2152%
  • 21–2422%
Age
  • 10s0%
  • 20s0%
  • 30s12%
  • 40s9%
  • 50s26%
  • 60+53%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon8%
  • Tue12%
  • Wed18%
  • Thu14%
  • Fri19%
  • Sat22%
  • Sun7%
Gender
  • Male92%
  • Female8%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩17M-34.8%4-20.0%₩4.3M-18.5%000%Sales↓ · Stores↓ · Per store↓
2025Q3₩19M-44.5%4-20.0%₩4.8M-30.6%010%Sales↓ · Stores↓ · Per store↓
2025Q2₩22.7M-9.4%50.0%₩4.5M-9.4%000%Sales↓ · Stores→ · Per store↓
2025Q1₩25.6M-15.2%5+25.0%₩5.1M-32.1%000%Sales↓ · Stores↑ · Per store↓
2024Q4₩26.1M+8.3%5+25.0%₩5.2M-13.4%000%Sales↑ · Stores↑ · Per store↓
2024Q3₩34.3M+37.0%5+25.0%₩6.9M+9.6%000%Sales↑ · Stores↑ · Per store↑
2024Q2₩25.1M+1.7%5+25.0%₩5M-18.6%100%Sales→ · Stores↑ · Per store↓
2024Q1₩30.2M-16.4%40.0%₩7.5M-16.4%000%Sales↓ · Stores→ · Per store↓
2023Q4₩24.1M+6.5%40.0%₩6M+6.5%000%Sales↑ · Stores→ · Per store↑
2023Q3₩25M-58.4%4-20.0%₩6.3M-48.0%000%Sales↓ · Stores↓ · Per store↓
2023Q2₩24.7M-55.0%4-20.0%₩6.2M-43.8%000%Sales↓ · Stores↓ · Per store↓
2023Q1₩36.1M-20.5%4-20.0%₩9M-0.6%110%Sales↓ · Stores↓ · Per store→
2022Q4₩22.6M-46.0%4-33.3%₩5.6M-18.9%010%Sales↓ · Stores↓ · Per store↓
2022Q3₩60.2M+53.5%5+25.0%₩12M+22.8%000%Sales↑ · Stores↑ · Per store↑
2022Q2₩54.9M+16.4%50.0%₩11M+16.4%000%Sales↑ · Stores→ · Per store↑
2022Q1₩45.4M+50.0%5-16.7%₩9.1M+80.0%010%Sales↑ · Stores↓ · Per store↑
2021Q4₩41.8M6₩7M200%
2021Q3₩39.2M4₩9.8M010%
2021Q2₩47.2M5₩9.4M120%
2021Q1₩30.3M6₩5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.