SEOUL COMMERCIAL AREA

내방역 발달상권

서초구방배4동· Area 212,543 m² · Area code 3120164 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의료기기 2025 Q4 · Seoul data

Estimated sales (quarter)₩524.3M▲ +24.3% YoY
Stores10▼ -9.1% YoY
Sales per store₩52.4M▲ +36.7% YoY

Reading this area Against a year earlier, estimated sales +24.3%, stores -9.1% and sales per store +36.7% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -1.5%
Stores▼ -41.2%
Sales per store▲ +67.4%
Market size
Estimated sales (quarter)
₩524.3M
vs 2024Q4
+24.3%
Estimated transactions
741
Per-store economics
Estimated sales per store
₩52.4M
vs a year ago
+36.7%
Per transaction
₩708K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩237.2M – ₩573.6M
20212022202320242025
₩532.6M₩524.3M
Stores10 – 17
20212022202320242025
1710
Sales per store₩16.9M – ₩52.4M
20212022202320242025
₩31.3M₩52.4M
Openings0 – 0
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +24.3%, stores YoY -9.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
-9.1%
Franchise share
0% (0/10)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩512.9M₩524.3M
Stores 2024 Q1 → 2025 Q4
1310
Sales per store 2024 Q1 → 2025 Q4
₩39.5M₩52.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1134%
  • 11–1425%
  • 14–1725%
  • 17–2116%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s14%
  • 40s1%
  • 50s21%
  • 60+64%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon25%
  • Tue13%
  • Wed27%
  • Thu10%
  • Fri10%
  • Sat15%
  • Sun0%
Gender
  • Male26%
  • Female74%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩524.3M+24.3%10-9.1%₩52.4M+36.7%000%Mixed
2025Q3₩288.2M-33.1%10-9.1%₩28.8M-26.4%000%Shrinking
2025Q2₩523M-8.8%10-23.1%₩52.3M+18.5%010%Shrinking
2025Q1₩567.8M+10.7%11-15.4%₩51.6M+30.8%000%Mixed
2024Q4₩421.8M-1.9%11-15.4%₩38.3M+16.0%000%Possible recovery
2024Q3₩430.9M+61.3%11-21.4%₩39.2M+105.3%020%Mixed
2024Q2₩573.6M+84.5%13-7.1%₩44.1M+98.7%000%Mixed
2024Q1₩512.9M+56.3%13-7.1%₩39.5M+68.3%000%Mixed
2023Q4₩429.8M+20.1%13-7.1%₩33.1M+29.4%010%Mixed
2023Q3₩267.2M+12.6%140.0%₩19.1M+12.6%000%Growing
2023Q2₩310.8M-38.0%140.0%₩22.2M-38.0%000%Mixed
2023Q1₩328.1M+28.9%140.0%₩23.4M+28.9%000%Growing
2022Q4₩357.8M-3.2%140.0%₩25.6M-3.2%000%Mixed
2022Q3₩237.2M-34.8%14-6.7%₩16.9M-30.2%000%Shrinking
2022Q2₩501.2M+49.4%14-6.7%₩35.8M+60.1%000%Mixed
2022Q1₩254.5M-52.2%14-17.6%₩18.2M-42.0%000%Shrinking
2021Q4₩369.8M14₩26.4M010%
2021Q3₩363.9M15₩24.3M000%
2021Q2₩335.5M15₩22.4M020%
2021Q1₩532.6M17₩31.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.