SEOUL COMMERCIAL AREA

서래마을카페거리(서래마을) Developed area

Seocho-gu (서초구) 반포4동· Area 108,614 m² · Area code 3120165 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1±0.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q2
Estimated sales▼ -66.3%
Stores±0.0%
Sales per store▼ -66.3%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2.5M – ₩34.5M
20212022202320242025
₩7.4M
Stores1 – 2
20212022202320242025
21
Sales per store₩1.2M – ₩17.3M
20212022202320242025
₩3.7M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share100% – 500%
20212022202320242025
100%400%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
400% (4/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩18.5M
Stores 2024 Q1 → 2025 Q4
21
Sales per store 2024 Q1 → 2025 Q4
₩9.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0620%
  • 06–110%
  • 11–140%
  • 14–170%
  • 17–210%
  • 21–2480%
Age
  • 10s0%
  • 20s24%
  • 30s0%
  • 40s43%
  • 50s33%
  • 60+0%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon19%
  • Tue12%
  • Wed0%
  • Thu15%
  • Fri25%
  • Sat29%
  • Sun0%
Gender
  • Male85%
  • Female15%

Each split's share of estimated sales in 2024 Q2.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q410.0%00400%
2025Q310.0%00400%
2025Q21-50.0%00400%
2025Q11-50.0%01400%
2024Q41-50.0%10500%
2024Q31-50.0%01400%
2024Q2₩2.5M-89.7%20.0%₩1.2M-89.7%00200%Sales↓ · Stores→ · Per store↓
2024Q1₩18.5M+304.8%20.0%₩9.2M+304.8%00200%Sales↑ · Stores→ · Per store↑
2023Q4₩23.5M+77.6%20.0%₩11.7M+77.6%00200%Sales↑ · Stores→ · Per store↑
2023Q3₩17.7M-40.9%20.0%₩8.9M-40.9%00200%Sales↓ · Stores→ · Per store↓
2023Q2₩24.1M-30.1%20.0%₩12.1M-30.1%00200%Sales↓ · Stores→ · Per store↓
2023Q1₩4.6M-80.4%20.0%₩2.3M-80.4%00200%Sales↓ · Stores→ · Per store↓
2022Q4₩13.2M-60.5%20.0%₩6.6M-60.5%20200%Sales↓ · Stores→ · Per store↓
2022Q3₩30M-0.4%20.0%₩15M-0.4%00100%Sales→ · Stores→ · Per store→
2022Q2₩34.5M+118.1%20.0%₩17.3M+118.1%00100%Sales↑ · Stores→ · Per store↑
2022Q1₩23.3M+214.3%20.0%₩11.6M+214.3%00100%Sales↑ · Stores→ · Per store↑
2021Q4₩33.5M2₩16.7M00100%
2021Q3₩30.1M2₩15M00100%
2021Q2₩15.8M2₩7.9M00100%
2021Q1₩7.4M2₩3.7M00100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.