NumLM BizSeoul commercial-area market 광장시장(광장전통시장) · 전통시장 · 종로구 종로1·2·3·4가동 · Area page →
일반의류 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩1,724.4M
- vs 2024Q4
- +21.5%
- Estimated transactions
- 15,090
Competition
- Stores
- 200
- vs a year ago
- -3.8%
- Franchise share
- 0% (0/200)
Per-store economics
- Estimated sales per store
- ₩8.6M
- vs a year ago
- +26.4%
- Per transaction
- ₩114K
Movement
- Openings (rate)
- 1 (1%)
- Closings (rate)
- 4 (2%)
- Net store change
- −3
Pattern (descriptive, not a score): Mixed 한 방향으로 읽히지 않음
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩1,724.4M | +21.5% | 200 | -3.8% | ₩8.6M | +26.4% | 1 | 4 | 0% | Mixed |
| 2025Q3 | ₩1,735.6M | +36.6% | 203 | -3.3% | ₩8.5M | +41.3% | 6 | 1 | 0% | Mixed |
| 2025Q2 | ₩1,668.6M | +24.8% | 198 | -6.6% | ₩8.4M | +33.7% | 0 | 2 | 0% | Mixed |
| 2025Q1 | ₩1,390.5M | +46.4% | 201 | -6.5% | ₩6.9M | +56.6% | 0 | 7 | 0% | Mixed |
| 2024Q4 | ₩1,419M | +30.6% | 208 | -2.3% | ₩6.8M | +33.7% | 1 | 2 | 0% | Growing |
| 2024Q3 | ₩1,270.5M | +14.1% | 210 | -2.3% | ₩6M | +16.8% | 0 | 2 | 0% | Growing |
| 2024Q2 | ₩1,336.7M | +3.7% | 212 | -2.8% | ₩6.3M | +6.6% | 2 | 5 | 0% | Growing |
| 2024Q1 | ₩949.8M | +9.2% | 215 | -4.0% | ₩4.4M | +13.7% | 2 | 0 | 0% | Mixed |
| 2023Q4 | ₩1,086.6M | -11.8% | 213 | -7.8% | ₩5.1M | -4.3% | 2 | 4 | 0% | Shrinking |
| 2023Q3 | ₩1,113.8M | -8.4% | 215 | -8.5% | ₩5.2M | +0.2% | 2 | 5 | 0% | Shrinking |
| 2023Q2 | ₩1,289.1M | +0.8% | 218 | -10.3% | ₩5.9M | +12.4% | 0 | 6 | 0% | Possible recovery |
| 2023Q1 | ₩870.1M | -5.8% | 224 | -7.8% | ₩3.9M | +2.2% | 1 | 8 | 0% | Shrinking |
| 2022Q4 | ₩1,231.4M | +37.9% | 231 | -5.3% | ₩5.3M | +45.7% | 2 | 6 | 0% | Mixed |
| 2022Q3 | ₩1,215.4M | -12.2% | 235 | -4.1% | ₩5.2M | -8.4% | 0 | 8 | 0% | Shrinking |
| 2022Q2 | ₩1,278.2M | +50.1% | 243 | -2.0% | ₩5.3M | +53.2% | 0 | 0 | 0% | Growing |
| 2022Q1 | ₩923.5M | +18.6% | 243 | -4.7% | ₩3.8M | +24.5% | 0 | 1 | 0% | Mixed |
| 2021Q4 | ₩892.8M | — | 244 | — | ₩3.7M | — | 3 | 4 | 0% | — |
| 2021Q3 | ₩1,384M | — | 245 | — | ₩5.6M | — | 1 | 4 | 0% | — |
| 2021Q2 | ₩851.7M | — | 248 | — | ₩3.4M | — | 0 | 7 | 0% | — |
| 2021Q1 | ₩778.5M | — | 255 | — | ₩3.1M | — | 3 | 2 | 0% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.