SEOUL COMMERCIAL AREA

남영동 먹자골목 발달상권

용산구남영동· Area 66,870 m² · Area code 3120045 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

슈퍼마켓 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1±0.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2022 Q2
Estimated sales▲ +7.7%
Stores±0.0%
Sales per store▲ +7.7%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,093.8M – ₩1,237.5M
20212022202320242025
₩1,093.8M
Stores1 – 2
20212022202320242025
21
Sales per store₩546.9M – ₩618.8M
20212022202320242025
₩546.9M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share50% – 100%
20212022202320242025
50%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
100% (1/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0611%
  • 06–1114%
  • 11–149%
  • 14–1717%
  • 17–2128%
  • 21–2421%
Age
  • 10s2%
  • 20s30%
  • 30s27%
  • 40s18%
  • 50s16%
  • 60+7%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon12%
  • Tue16%
  • Wed16%
  • Thu16%
  • Fri18%
  • Sat14%
  • Sun10%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2022 Q2.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q410.0%00100%
2025Q310.0%00100%
2025Q210.0%00100%
2025Q110.0%00100%
2024Q410.0%00100%
2024Q310.0%00100%
2024Q210.0%00100%
2024Q110.0%00100%
2023Q410.0%00100%
2023Q310.0%00100%
2023Q21-50.0%00100%
2023Q11-50.0%00100%
2022Q41-50.0%00100%
2022Q31-50.0%01100%
2022Q2₩1,177.7M+0.3%20.0%₩588.9M+0.3%0050%Mixed
2022Q1₩1,130.3M+3.3%20.0%₩565.1M+3.3%0050%Growing
2021Q4₩1,237.5M2₩618.8M0050%
2021Q3₩1,145.5M2₩572.8M0050%
2021Q2₩1,174.7M2₩587.4M0050%
2021Q1₩1,093.8M2₩546.9M0150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2022-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.