SEOUL COMMERCIAL AREA

발산역(마곡) Developed area

Gangseo-gu (강서구) 가양1동· Area 417,076 m² · Area code 3120119 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

당구장 2025 Q4 · Seoul data

Estimated sales (quarter)₩76.6M▼ -20.0% YoY
Stores19▲ +5.6% YoY
Sales per store₩4M▼ -24.2% YoY

Reading this area Stores rose 5.6% from a year earlier while estimated sales stayed about the same (-20.0%), so sales per store fell 24.2%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +22.2%
Stores▲ +35.7%
Sales per store▼ -9.9%
Market size
Estimated sales (quarter)
₩76.6M
vs 2024Q4
-20.0%
Estimated transactions
1,438
Per-store economics
Estimated sales per store
₩4M
vs a year ago
-24.2%
Per transaction
₩53K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩62.6M – ₩125.8M
20212022202320242025
₩62.6M₩76.6M
Stores14 – 24
20212022202320242025
1419
Sales per store₩3.9M – ₩6.2M
20212022202320242025
₩4.5M₩4M
Openings0 – 3
20212022202320242025
00
Closings0 – 3
20212022202320242025
10
Franchise share4% – 14%
20212022202320242025
14%5%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.0%, stores YoY +5.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
19
vs a year ago
+5.6%
Franchise share
5% (1/19)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩100.2M₩76.6M
Stores 2024 Q1 → 2025 Q4
2219
Sales per store 2024 Q1 → 2025 Q4
₩4.6M₩4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–065%
  • 06–114%
  • 11–1417%
  • 14–1716%
  • 17–2139%
  • 21–2418%
Age
  • 10s1%
  • 20s19%
  • 30s29%
  • 40s22%
  • 50s13%
  • 60+17%
Weekday / weekend
  • Weekday81%
  • Weekend19%
Day of week
  • Mon24%
  • Tue15%
  • Wed15%
  • Thu12%
  • Fri15%
  • Sat7%
  • Sun12%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩76.6M-20.0%19+5.6%₩4M-24.2%005%Sales↓ · Stores↑ · Per store↓
2025Q3₩73.2M-25.4%19-9.5%₩3.9M-17.5%115%Sales↓ · Stores↓ · Per store↓
2025Q2₩76.4M-20.7%19-9.5%₩4M-12.4%205%Sales↓ · Stores↓ · Per store↓
2025Q1₩91.7M-8.5%17-22.7%₩5.4M+18.4%016%Sales↓ · Stores↓ · Per store↑
2024Q4₩95.7M-6.7%18-14.3%₩5.3M+8.8%036%Sales↓ · Stores↓ · Per store↑
2024Q3₩98.2M+0.4%21-4.5%₩4.7M+5.2%225%Sales→ · Stores↓ · Per store↑
2024Q2₩96.4M+10.6%21-4.5%₩4.6M+15.8%015%Sales↑ · Stores↓ · Per store↑
2024Q1₩100.2M-9.5%22-8.3%₩4.6M-1.3%105%Sales↓ · Stores↓ · Per store→
2023Q4₩102.6M-18.5%21-4.5%₩4.9M-14.6%125%Sales↓ · Stores↓ · Per store↓
2023Q3₩97.8M-14.0%22+10.0%₩4.4M-21.8%005%Sales↓ · Stores↑ · Per store↓
2023Q2₩87.2M-26.4%22+15.8%₩4M-36.5%025%Sales↓ · Stores↑ · Per store↓
2023Q1₩110.8M+13.9%24+26.3%₩4.6M-9.8%214%Sales↑ · Stores↑ · Per store↓
2022Q4₩125.8M+22.5%22+15.8%₩5.7M+5.8%319%Sales↑ · Stores↑ · Per store↑
2022Q3₩113.7M+17.3%20+17.6%₩5.7M-0.3%1010%Sales↑ · Stores↑ · Per store→
2022Q2₩118.5M+57.0%19+35.7%₩6.2M+15.7%0011%Sales↑ · Stores↑ · Per store↑
2022Q1₩97.2M+55.3%19+35.7%₩5.1M+14.4%0011%Sales↑ · Stores↑ · Per store↑
2021Q4₩102.7M19₩5.4M2011%
2021Q3₩96.9M17₩5.7M3012%
2021Q2₩75.5M14₩5.4M1114%
2021Q1₩62.6M14₩4.5M0114%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.