SEOUL COMMERCIAL AREA

발산역(마곡) Developed area

Gangseo-gu (강서구) 가양1동· Area 417,076 m² · Area code 3120119 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

운동/경기용품 2025 Q4 · Seoul data

Estimated sales (quarter)₩24MYoY
Stores18±0.0% YoY
Sales per store₩1.3MYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2022 Q2 → 2025 Q4
Estimated sales▼ -50.0%
Stores▼ -21.7%
Sales per store▼ -36.1%
Market size
Estimated sales (quarter)
₩24M
vs 2024Q4
Estimated transactions
121
Per-store economics
Estimated sales per store
₩1.3M
vs a year ago
Per transaction
₩199K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩24M – ₩115.1M
20212022202320242025
₩24M
Stores17 – 23
20212022202320242025
2018
Sales per store₩1.3M – ₩5M
20212022202320242025
₩1.3M
Openings0 – 2
20212022202320242025
20
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
0.0%
Franchise share
0% (0/18)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩82.6M₩24M
Stores 2024 Q1 → 2025 Q4
2018
Sales per store 2024 Q1 → 2025 Q4
₩4.1M₩1.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–17100%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s100%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue0%
  • Wed0%
  • Thu100%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩24M180.0%₩1.3M000%
2025Q3180.0%000%
2025Q218-5.3%100%
2025Q117-15.0%010%
2024Q418-10.0%000%
2024Q3₩29.1M18-10.0%₩1.6M010%
2024Q2₩36.4M19-9.5%₩1.9M010%
2024Q1₩82.6M+96.5%20-9.1%₩4.1M+116.2%000%Sales↑ · Stores↓ · Per store↑
2023Q420-13.0%000%
2023Q320-13.0%010%
2023Q221-8.7%010%
2023Q1₩42M220.0%₩1.9M120%
2022Q4₩115.1M23+4.5%₩5M110%
2022Q323+4.5%000%
2022Q2₩48.1M23+9.5%₩2.1M100%
2022Q122+10.0%110%
2021Q422000%
2021Q322210%
2021Q221100%
2021Q120200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.