SEOUL COMMERCIAL AREA

보라매공원 발달상권

동작구신대방2동· Area 119,689 m² · Area code 3120151 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,499.5M▲ +7.9% YoY
Stores16▼ -20.0% YoY
Sales per store₩93.7M▲ +34.9% YoY

Reading this area Against a year earlier, estimated sales +7.9%, stores -20.0% and sales per store +34.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -23.4%
Stores±0.0%
Sales per store▼ -23.4%
Market size
Estimated sales (quarter)
₩1,499.5M
vs 2024Q4
+7.9%
Estimated transactions
43,480
Per-store economics
Estimated sales per store
₩93.7M
vs a year ago
+34.9%
Per transaction
₩34K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,254.4M – ₩4,402.9M
20212022202320242025
₩1,956.9M₩1,499.5M
Stores16 – 20
20212022202320242025
1616
Sales per store₩62.7M – ₩273M
20212022202320242025
₩122.3M₩93.7M
Openings0 – 4
20212022202320242025
00
Closings0 – 4
20212022202320242025
04
Franchise share32% – 50%
20212022202320242025
38%38%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +7.9%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
16
vs a year ago
-20.0%
Franchise share
38% (6/16)
Movement
Openings (rate)
0 (0%)
Closings (rate)
4 (18%)
Net store change
−4
Estimated sales 2024 Q1 → 2025 Q4
₩4,396.3M₩1,499.5M
Stores 2024 Q1 → 2025 Q4
1816
Sales per store 2024 Q1 → 2025 Q4
₩244.2M₩93.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1445%
  • 14–1711%
  • 17–2139%
  • 21–244%
Age
  • 10s0%
  • 20s18%
  • 30s38%
  • 40s19%
  • 50s14%
  • 60+11%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon13%
  • Tue16%
  • Wed16%
  • Thu15%
  • Fri17%
  • Sat15%
  • Sun7%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,499.5M+7.9%16-20.0%₩93.7M+34.9%0438%Mixed
2025Q3₩1,636.5M+30.5%19-5.0%₩86.1M+37.3%2242%Mixed
2025Q2₩1,769M-54.1%190.0%₩93.1M-54.1%0142%Mixed
2025Q1₩1,308.2M-70.2%20+11.1%₩65.4M-73.2%1040%Possible crowding
2024Q4₩1,389.8M-68.4%20+11.1%₩69.5M-71.6%0135%Possible crowding
2024Q3₩1,254.4M-70.9%20+11.1%₩62.7M-73.8%1140%Possible crowding
2024Q2₩3,850.5M-11.9%19+18.8%₩202.7M-25.8%4247%Possible crowding
2024Q1₩4,396.3M+0.3%180.0%₩244.2M+0.3%0144%Mixed
2023Q4₩4,402.9M+2.9%18-5.3%₩244.6M+8.6%1050%Possible recovery
2023Q3₩4,311.3M+7.8%18+5.9%₩239.5M+1.8%3044%Mixed
2023Q2₩4,368.3M+14.7%16-15.8%₩273M+36.3%1244%Mixed
2023Q1₩4,381.9M+79.7%18-5.3%₩243.4M+89.7%0133%Mixed
2022Q4₩4,280.4M+51.3%190.0%₩225.3M+51.3%2132%Growing
2022Q3₩3,999.7M+78.3%17-10.5%₩235.3M+99.3%1241%Mixed
2022Q2₩3,806.8M+63.1%19+11.8%₩200.4M+45.9%0032%Growing
2022Q1₩2,438.7M+24.6%19+18.8%₩128.4M+4.9%1132%Growing
2021Q4₩2,828.4M19₩148.9M0032%
2021Q3₩2,242.9M19₩118M3132%
2021Q2₩2,334.1M17₩137.3M1035%
2021Q1₩1,956.9M16₩122.3M0038%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.