SEOUL COMMERCIAL AREA

보라매공원 Developed area

Dongjak-gu (동작구) 신대방2동· Area 119,689 m² · Area code 3120151 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩728.4M▲ +9.6% YoY
Stores4±0.0% YoY
Sales per store₩182.1M▲ +9.6% YoY

Reading this area Estimated sales rose 9.6% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 9.6%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +30.4%
Stores▲ +100.0%
Sales per store▼ -34.8%
Market size
Estimated sales (quarter)
₩728.4M
vs 2024Q4
+9.6%
Estimated transactions
64,932
Per-store economics
Estimated sales per store
₩182.1M
vs a year ago
+9.6%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩456.6M – ₩810.5M
20212022202320242025
₩558.5M₩728.4M
Stores2 – 4
20212022202320242025
24
Sales per store₩143.7M – ₩315.2M
20212022202320242025
₩279.3M₩182.1M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share350% – 650%
20212022202320242025
600%375%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +9.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
375% (15/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩585.8M₩728.4M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩146.5M₩182.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–117%
  • 11–1433%
  • 14–1719%
  • 17–2133%
  • 21–248%
Age
  • 10s1%
  • 20s18%
  • 30s36%
  • 40s22%
  • 50s17%
  • 60+7%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon14%
  • Tue15%
  • Wed16%
  • Thu15%
  • Fri15%
  • Sat13%
  • Sun12%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩728.4M+9.6%40.0%₩182.1M+9.6%00375%Sales↑ · Stores→ · Per store↑
2025Q3₩810.5M+41.0%40.0%₩202.6M+41.0%00375%Sales↑ · Stores→ · Per store↑
2025Q2₩789.6M+28.6%40.0%₩197.4M+28.6%00375%Sales↑ · Stores→ · Per store↑
2025Q1₩631.4M+7.8%40.0%₩157.8M+7.8%00375%Sales↑ · Stores→ · Per store↑
2024Q4₩664.7M+11.3%4+33.3%₩166.2M-16.5%10375%Sales↑ · Stores↑ · Per store↓
2024Q3₩574.8M-11.4%4+33.3%₩143.7M-33.5%00350%Sales↓ · Stores↑ · Per store↓
2024Q2₩614.2M-8.7%4+33.3%₩153.5M-31.5%00350%Sales↓ · Stores↑ · Per store↓
2024Q1₩585.8M-4.2%4+33.3%₩146.5M-28.2%10350%Sales↓ · Stores↑ · Per store↓
2023Q4₩597.3M-14.0%30.0%₩199.1M-14.0%00467%Sales↓ · Stores→ · Per store↓
2023Q3₩648.4M-3.4%30.0%₩216.1M-3.4%00467%Sales↓ · Stores→ · Per store↓
2023Q2₩672.8M+8.6%3+50.0%₩224.3M-27.6%00467%Sales↑ · Stores↑ · Per store↓
2023Q1₩611.8M+3.7%3+50.0%₩203.9M-30.9%00467%Sales↑ · Stores↑ · Per store↓
2022Q4₩694.3M+52.1%30.0%₩231.4M+52.1%20467%Sales↑ · Stores→ · Per store↑
2022Q3₩671.4M+6.5%3+50.0%₩223.8M-29.0%11400%Sales↑ · Stores↑ · Per store↓
2022Q2₩619.6M+4.5%20.0%₩309.8M+4.5%10650%Sales↑ · Stores→ · Per store↑
2022Q1₩590M+5.6%20.0%₩295M+5.6%01600%Sales↑ · Stores→ · Per store↑
2021Q4₩456.6M3₩152.2M10400%
2021Q3₩630.4M2₩315.2M00600%
2021Q2₩592.9M2₩296.5M11600%
2021Q1₩558.5M2₩279.3M10600%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.