SEOUL COMMERCIAL AREA

보라매공원 발달상권

동작구신대방2동· Area 119,689 m² · Area code 3120151 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩200.6M▼ -11.4% YoY
Stores1±0.0% YoY
Sales per store₩200.6M▼ -11.4% YoY

Reading this area Against a year earlier, estimated sales -11.4%, stores 0.0% and sales per store -11.4% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +79.9%
Stores▼ -50.0%
Sales per store▲ +259.8%
Market size
Estimated sales (quarter)
₩200.6M
vs 2024Q4
-11.4%
Estimated transactions
4,955
Per-store economics
Estimated sales per store
₩200.6M
vs a year ago
-11.4%
Per transaction
₩40K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩91.4M – ₩553.2M
20212022202320242025
₩111.5M₩200.6M
Stores1 – 3
20212022202320242025
21
Sales per store₩30.5M – ₩553.2M
20212022202320242025
₩55.8M₩200.6M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share100% – 500%
20212022202320242025
200%500%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
500% (5/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩496.8M₩200.6M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩496.8M₩200.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0613%
  • 06–110%
  • 11–1411%
  • 14–171%
  • 17–2125%
  • 21–2450%
Age
  • 10s0%
  • 20s11%
  • 30s27%
  • 40s25%
  • 50s19%
  • 60+18%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon10%
  • Tue17%
  • Wed21%
  • Thu19%
  • Fri18%
  • Sat9%
  • Sun6%
Gender
  • Male63%
  • Female37%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩200.6M-11.4%10.0%₩200.6M-11.4%00500%Mixed
2025Q3₩272.7M-35.8%10.0%₩272.7M-35.8%00500%Mixed
2025Q2₩260.2M-51.1%10.0%₩260.2M-51.1%00500%Mixed
2025Q1₩175.3M-64.7%10.0%₩175.3M-64.7%00500%Mixed
2024Q4₩226.4M-59.0%10.0%₩226.4M-59.0%00500%Mixed
2024Q3₩424.8M-23.2%10.0%₩424.8M-23.2%00500%Mixed
2024Q2₩531.7M+6.1%1-50.0%₩531.7M+112.2%00500%Mixed
2024Q1₩496.8M+36.8%1-50.0%₩496.8M+173.7%11500%Mixed
2023Q4₩552.7M+30.4%1-50.0%₩552.7M+160.9%00500%Mixed
2023Q3₩553.2M+54.4%1-50.0%₩553.2M+208.8%01500%Mixed
2023Q2₩501.1M+27.8%20.0%₩250.6M+27.8%00250%Growing
2023Q1₩363M+126.5%20.0%₩181.5M+126.5%10250%Growing
2022Q4₩423.7M+95.7%20.0%₩211.9M+95.7%10200%Growing
2022Q3₩358.3M+138.4%20.0%₩179.1M+138.4%01150%Growing
2022Q2₩392M+329.0%2-33.3%₩196M+543.5%00200%Mixed
2022Q1₩160.3M+43.8%20.0%₩80.2M+43.8%01200%Growing
2021Q4₩216.5M2₩108.3M10250%
2021Q3₩150.3M2₩75.1M11200%
2021Q2₩91.4M3₩30.5M22100%
2021Q1₩111.5M2₩55.8M00200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.