SEOUL COMMERCIAL AREA

포이사거리(삼호물산) 발달상권

서초구양재2동· Area 351,949 m² · Area code 3120184 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩382M▼ -8.1% YoY
Stores10±0.0% YoY
Sales per store₩38.2M▼ -8.1% YoY

Reading this area Against a year earlier, estimated sales -8.1%, stores 0.0% and sales per store -8.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -37.0%
Stores▼ -9.1%
Sales per store▼ -30.7%
Market size
Estimated sales (quarter)
₩382M
vs 2024Q4
-8.1%
Estimated transactions
7,207
Per-store economics
Estimated sales per store
₩38.2M
vs a year ago
-8.1%
Per transaction
₩53K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩317.7M – ₩743.8M
20212022202320242025
₩606.4M₩382M
Stores9 – 12
20212022202320242025
1110
Sales per store₩31.8M – ₩71.1M
20212022202320242025
₩55.1M₩38.2M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
10
Franchise share20% – 33%
20212022202320242025
27%20%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -8.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
0.0%
Franchise share
20% (2/10)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩421.1M₩382M
Stores 2024 Q1 → 2025 Q4
1010
Sales per store 2024 Q1 → 2025 Q4
₩42.1M₩38.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1461%
  • 14–172%
  • 17–2119%
  • 21–2417%
Age
  • 10s0%
  • 20s7%
  • 30s31%
  • 40s33%
  • 50s17%
  • 60+12%
Weekday / weekend
  • Weekday91%
  • Weekend9%
Day of week
  • Mon17%
  • Tue23%
  • Wed19%
  • Thu17%
  • Fri15%
  • Sat8%
  • Sun1%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩382M-8.1%100.0%₩38.2M-8.1%0020%Mixed
2025Q3₩373.5M+17.6%100.0%₩37.3M+17.6%0020%Growing
2025Q2₩333.5M+1.7%100.0%₩33.3M+1.7%1020%Mixed
2025Q1₩370M-12.1%9-10.0%₩41.1M-2.4%0122%Shrinking
2024Q4₩415.9M-18.0%10-9.1%₩41.6M-9.8%0120%Shrinking
2024Q3₩317.7M-39.5%100.0%₩31.8M-39.5%0030%Mixed
2024Q2₩328M-39.1%10+11.1%₩32.8M-45.2%0030%Possible crowding
2024Q1₩421.1M-15.4%10+11.1%₩42.1M-23.9%1230%Possible crowding
2023Q4₩507.3M-20.7%11+22.2%₩46.1M-35.1%1027%Possible crowding
2023Q3₩525.2M-16.1%10-9.1%₩52.5M-7.7%1030%Shrinking
2023Q2₩538.6M-19.6%9-18.2%₩59.8M-1.7%1133%Shrinking
2023Q1₩497.8M-12.4%9-10.0%₩55.3M-2.6%0033%Shrinking
2022Q4₩639.6M-14.0%9-18.2%₩71.1M+5.1%0233%Shrinking
2022Q3₩626.1M+1.3%110.0%₩56.9M+1.3%0027%Mixed
2022Q2₩669.6M-1.3%11-8.3%₩60.9M+7.6%1027%Possible recovery
2022Q1₩568.1M-6.3%10-9.1%₩56.8M+3.0%0130%Shrinking
2021Q4₩743.8M11₩67.6M1127%
2021Q3₩618.1M11₩56.2M0127%
2021Q2₩678.7M12₩56.6M1025%
2021Q1₩606.4M11₩55.1M0127%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.