SEOUL COMMERCIAL AREA

포이사거리(삼호물산) 발달상권

서초구양재2동· Area 351,949 m² · Area code 3120184 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

철물점 2025 Q4 · Seoul data

Estimated sales (quarter)₩230.1M▼ -16.1% YoY
Stores5±0.0% YoY
Sales per store₩46M▼ -16.1% YoY

Reading this area Against a year earlier, estimated sales -16.1%, stores 0.0% and sales per store -16.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +6.7%
Stores▲ +25.0%
Sales per store▼ -14.7%
Market size
Estimated sales (quarter)
₩230.1M
vs 2024Q4
-16.1%
Estimated transactions
5,709
Per-store economics
Estimated sales per store
₩46M
vs a year ago
-16.1%
Per transaction
₩40K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩128.9M – ₩494M
20212022202320242025
₩215.7M₩230.1M
Stores4 – 5
20212022202320242025
45
Sales per store₩25.8M – ₩98.8M
20212022202320242025
₩53.9M₩46M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -16.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩169.8M₩230.1M
Stores 2024 Q1 → 2025 Q4
55
Sales per store 2024 Q1 → 2025 Q4
₩34M₩46M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1135%
  • 11–1427%
  • 14–1735%
  • 17–214%
  • 21–240%
Age
  • 10s0%
  • 20s4%
  • 30s17%
  • 40s35%
  • 50s27%
  • 60+18%
Weekday / weekend
  • Weekday94%
  • Weekend6%
Day of week
  • Mon10%
  • Tue44%
  • Wed23%
  • Thu9%
  • Fri8%
  • Sat5%
  • Sun1%
Gender
  • Male83%
  • Female17%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩230.1M-16.1%50.0%₩46M-16.1%000%Mixed
2025Q3₩355.7M-22.4%50.0%₩71.1M-22.4%000%Mixed
2025Q2₩329.1M+17.2%50.0%₩65.8M+17.2%000%Growing
2025Q1₩206M+21.4%50.0%₩41.2M+21.4%000%Growing
2024Q4₩274.1M-6.8%50.0%₩54.8M-6.8%000%Mixed
2024Q3₩458.4M+82.7%50.0%₩91.7M+82.7%000%Growing
2024Q2₩280.9M+10.2%50.0%₩56.2M+10.2%000%Growing
2024Q1₩169.8M+5.8%50.0%₩34M+5.8%000%Growing
2023Q4₩294.2M+0.3%50.0%₩58.8M+0.3%000%Mixed
2023Q3₩251M-4.8%50.0%₩50.2M-4.8%000%Mixed
2023Q2₩254.9M+24.2%50.0%₩51M+24.2%000%Growing
2023Q1₩160.5M+24.5%50.0%₩32.1M+24.5%000%Growing
2022Q4₩293.4M-40.6%50.0%₩58.7M-40.6%000%Mixed
2022Q3₩263.5M+5.5%50.0%₩52.7M+5.5%000%Growing
2022Q2₩205.3M-13.2%50.0%₩41.1M-13.2%000%Mixed
2022Q1₩128.9M-40.2%5+25.0%₩25.8M-52.2%000%Possible crowding
2021Q4₩494M5₩98.8M000%
2021Q3₩249.7M5₩49.9M000%
2021Q2₩236.5M5₩47.3M100%
2021Q1₩215.7M4₩53.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.