SEOUL COMMERCIAL AREA

포이사거리(삼호물산) Developed area

Seocho-gu (서초구) 양재2동· Area 351,949 m² · Area code 3120184 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩68.3M▼ -43.1% YoY
Stores21▲ +10.5% YoY
Sales per store₩3.3M▼ -48.5% YoY

Reading this area Stores rose 10.5% from a year earlier while estimated sales stayed about the same (-43.1%), so sales per store fell 48.5%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +89.5%
Stores▲ +50.0%
Sales per store▲ +26.3%
Market size
Estimated sales (quarter)
₩68.3M
vs 2024Q4
-43.1%
Estimated transactions
3,075
Per-store economics
Estimated sales per store
₩3.3M
vs a year ago
-48.5%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩16.4M – ₩191.6M
20212022202320242025
₩36.1M₩68.3M
Stores13 – 21
20212022202320242025
1421
Sales per store₩1M – ₩9.1M
20212022202320242025
₩2.6M₩3.3M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -43.1%, stores YoY +10.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
21
vs a year ago
+10.5%
Franchise share
0% (0/21)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩49.1M₩68.3M
Stores 2024 Q1 → 2025 Q4
1821
Sales per store 2024 Q1 → 2025 Q4
₩2.7M₩3.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1112%
  • 11–1449%
  • 14–1732%
  • 17–215%
  • 21–242%
Age
  • 10s0%
  • 20s22%
  • 30s25%
  • 40s19%
  • 50s26%
  • 60+8%
Weekday / weekend
  • Weekday94%
  • Weekend6%
Day of week
  • Mon14%
  • Tue16%
  • Wed21%
  • Thu22%
  • Fri20%
  • Sat6%
  • Sun0%
Gender
  • Male51%
  • Female49%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩68.3M-43.1%21+10.5%₩3.3M-48.5%000%Possible crowding
2025Q3₩154.9M+185.9%21+10.5%₩7.4M+158.7%000%Growing
2025Q2₩191.6M+484.1%21+10.5%₩9.1M+428.4%200%Growing
2025Q1₩88.5M+80.4%19+5.6%₩4.7M+70.9%110%Growing
2024Q4₩120M+190.9%19+11.8%₩6.3M+160.3%220%Growing
2024Q3₩54.2M+101.8%19+26.7%₩2.9M+59.3%000%Growing
2024Q2₩32.8M+25.0%19+26.7%₩1.7M-1.3%100%Mixed
2024Q1₩49.1M-6.9%18+20.0%₩2.7M-22.4%100%Possible crowding
2023Q4₩41.2M-21.0%17+6.3%₩2.4M-25.7%200%Possible crowding
2023Q3₩26.8M+10.6%15-6.3%₩1.8M+18.0%000%Mixed
2023Q2₩26.3M+60.5%15-6.3%₩1.8M+71.2%000%Mixed
2023Q1₩52.7M+34.7%15-6.3%₩3.5M+43.7%010%Mixed
2022Q4₩52.2M+76.9%16+6.7%₩3.3M+65.9%000%Growing
2022Q3₩24.3M-0.7%16+14.3%₩1.5M-13.1%000%Possible crowding
2022Q2₩16.4M-56.3%16+23.1%₩1M-64.5%000%Possible crowding
2022Q1₩39.1M+8.5%16+14.3%₩2.4M-5.0%100%Competition inflow
2021Q4₩29.5M15₩2M100%
2021Q3₩24.4M14₩1.7M100%
2021Q2₩37.4M13₩2.9M010%
2021Q1₩36.1M14₩2.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.