SEOUL COMMERCIAL AREA

포이사거리(삼호물산) 발달상권

서초구양재2동· Area 351,949 m² · Area code 3120184 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

핸드폰 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores15▼ -16.7% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2023 Q2
Estimated sales▼ -35.5%
Stores▲ +12.5%
Sales per store▼ -42.7%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3.1M – ₩238.1M
20212022202320242025
₩15.6M
Stores15 – 18
20212022202320242025
1615
Sales per store₩195K – ₩14M
20212022202320242025
₩976K
Openings0 – 2
20212022202320242025
20
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
-16.7%
Franchise share
0% (0/15)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
1715
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1472%
  • 14–1714%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s0%
  • 60+100%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon14%
  • Tue72%
  • Wed0%
  • Thu14%
  • Fri0%
  • Sat0%
  • Sun0%
Gender
  • Male84%
  • Female16%

Each split's share of estimated sales in 2023 Q2.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q415-16.7%000%
2025Q315-11.8%010%
2025Q216-5.9%000%
2025Q116-5.9%020%
2024Q4180.0%100%
2024Q317-5.6%000%
2024Q217-5.6%000%
2024Q117-5.6%010%
2023Q418+12.5%000%
2023Q318+12.5%000%
2023Q2₩10.1M-95.8%18+5.9%₩560K-96.0%000%Possible crowding
2023Q1₩8.3M+107.7%18+12.5%₩462K+84.6%200%Growing
2022Q4₩3.1M-60.6%160.0%₩195K-60.6%000%Mixed
2022Q3₩16.8M+34.6%160.0%₩1M+34.6%010%Growing
2022Q2₩238.1M+4677.4%170.0%₩14M+4677.4%100%Growing
2022Q1₩4M-74.4%160.0%₩250K-74.4%000%Mixed
2021Q4₩7.9M16₩497K000%
2021Q3₩12.5M16₩779K010%
2021Q2₩5M17₩293K100%
2021Q1₩15.6M16₩976K200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2023-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.