SEOUL COMMERCIAL AREA

포이사거리(삼호물산) 발달상권

서초구양재2동· Area 351,949 m² · Area code 3120184 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩252.7M▼ -12.6% YoY
Stores9▼ -18.2% YoY
Sales per store₩28.1M▲ +6.9% YoY

Reading this area Estimated sales fell 12.6% from a year earlier and stores fell 18.2%. Sales per store are up 6.9%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -48.7%
Stores▼ -40.0%
Sales per store▼ -14.4%
Market size
Estimated sales (quarter)
₩252.7M
vs 2024Q4
-12.6%
Estimated transactions
17,103
Per-store economics
Estimated sales per store
₩28.1M
vs a year ago
+6.9%
Per transaction
₩15K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩235.1M – ₩764.4M
20212022202320242025
₩492.2M₩252.7M
Stores9 – 16
20212022202320242025
159
Sales per store₩19.6M – ₩51M
20212022202320242025
₩32.8M₩28.1M
Openings0 – 3
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share33% – 67%
20212022202320242025
33%56%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -12.6%, stores YoY -18.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-18.2%
Franchise share
56% (5/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩318.2M₩252.7M
Stores 2024 Q1 → 2025 Q4
119
Sales per store 2024 Q1 → 2025 Q4
₩28.9M₩28.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–1110%
  • 11–1448%
  • 14–1714%
  • 17–2118%
  • 21–247%
Age
  • 10s0%
  • 20s16%
  • 30s27%
  • 40s20%
  • 50s20%
  • 60+16%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon14%
  • Tue16%
  • Wed19%
  • Thu16%
  • Fri17%
  • Sat13%
  • Sun6%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩252.7M-12.6%9-18.2%₩28.1M+6.9%0056%Shrinking
2025Q3₩261.4M+11.2%9-25.0%₩29M+48.2%0056%Mixed
2025Q2₩318.7M+2.4%9-18.2%₩35.4M+25.2%0156%Possible recovery
2025Q1₩262.5M-17.5%9-18.2%₩29.2M+0.8%1367%Shrinking
2024Q4₩289M-15.6%11-8.3%₩26.3M-8.0%0155%Shrinking
2024Q3₩235.1M-57.4%12-7.7%₩19.6M-53.9%1150%Shrinking
2024Q2₩311.2M-46.3%11-26.7%₩28.3M-26.8%0064%Shrinking
2024Q1₩318.2M-52.7%11-26.7%₩28.9M-35.5%2264%Shrinking
2023Q4₩342.6M-49.3%12-20.0%₩28.5M-36.6%1250%Shrinking
2023Q3₩552.2M-27.8%13-13.3%₩42.5M-16.6%0246%Shrinking
2023Q2₩579.4M-15.0%15-6.3%₩38.6M-9.3%1140%Shrinking
2023Q1₩673.1M+9.4%15+7.1%₩44.9M+2.1%1140%Mixed
2022Q4₩675.1M+43.9%150.0%₩45M+43.9%0040%Growing
2022Q3₩764.4M+71.5%15+7.1%₩51M+60.0%0140%Growing
2022Q2₩681.5M+24.4%16+14.3%₩42.6M+8.8%3038%Growing
2022Q1₩615.4M+25.0%14-6.7%₩44M+34.0%0136%Mixed
2021Q4₩469.3M15₩31.3M1033%
2021Q3₩445.8M14₩31.8M0036%
2021Q2₩548M14₩39.1M1236%
2021Q1₩492.2M15₩32.8M0033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.