SEOUL COMMERCIAL AREA

강남구청역 Developed area

Gangnam-gu (강남구) 논현2동· Area 173,252 m² · Area code 3120203 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

골프연습장 2025 Q4 · Seoul data

Estimated sales (quarter)₩191.3M▲ +21.9% YoY
Stores6▲ +20.0% YoY
Sales per store₩31.9M▲ +1.6% YoY

Reading this area Against a year earlier, estimated sales +21.9%, stores +20.0% and sales per store +1.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -27.5%
Stores▲ +50.0%
Sales per store▼ -51.7%
Market size
Estimated sales (quarter)
₩191.3M
vs 2024Q4
+21.9%
Estimated transactions
3,450
Per-store economics
Estimated sales per store
₩31.9M
vs a year ago
+1.6%
Per transaction
₩55K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩157M – ₩385.4M
20212022202320242025
₩264M₩191.3M
Stores4 – 6
20212022202320242025
46
Sales per store₩31.4M – ₩96.3M
20212022202320242025
₩66M₩31.9M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 20%
20212022202320242025
0%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +21.9%, stores YoY +20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
+20.0%
Franchise share
17% (1/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩349M₩191.3M
Stores 2024 Q1 → 2025 Q4
56
Sales per store 2024 Q1 → 2025 Q4
₩69.8M₩31.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0616%
  • 06–115%
  • 11–149%
  • 14–1715%
  • 17–2129%
  • 21–2425%
Age
  • 10s0%
  • 20s7%
  • 30s11%
  • 40s37%
  • 50s38%
  • 60+8%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon12%
  • Tue10%
  • Wed13%
  • Thu17%
  • Fri12%
  • Sat17%
  • Sun19%
Gender
  • Male81%
  • Female19%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩191.3M+21.9%6+20.0%₩31.9M+1.6%0017%Mixed
2025Q3₩202.8M-7.2%6+20.0%₩33.8M-22.7%1017%Possible crowding
2025Q2₩184.9M-37.5%50.0%₩37M-37.5%0020%Mixed
2025Q1₩199.3M-42.9%50.0%₩39.9M-42.9%0020%Mixed
2024Q4₩157M-50.2%50.0%₩31.4M-50.2%0020%Mixed
2024Q3₩218.6M-40.9%50.0%₩43.7M-40.9%0020%Mixed
2024Q2₩295.9M+19.8%5-16.7%₩59.2M+43.7%0020%Mixed
2024Q1₩349M-2.9%5-16.7%₩69.8M+16.5%0020%Possible recovery
2023Q4₩315.4M-1.5%5-16.7%₩63.1M+18.2%0020%Possible recovery
2023Q3₩369.8M+24.6%5-16.7%₩74M+49.5%0120%Mixed
2023Q2₩247M-17.3%60.0%₩41.2M-17.3%1017%Mixed
2023Q1₩359.4M+22.3%60.0%₩59.9M+22.3%000%Growing
2022Q4₩320.2M+9.3%6+20.0%₩53.4M-8.9%000%Competition inflow
2022Q3₩296.8M+4.3%6+20.0%₩49.5M-13.1%000%Competition inflow
2022Q2₩298.6M-22.5%6+50.0%₩49.8M-48.3%000%Possible crowding
2022Q1₩294M+11.3%6+50.0%₩49M-25.8%100%Competition inflow
2021Q4₩292.9M5₩58.6M000%
2021Q3₩284.7M5₩56.9M100%
2021Q2₩385.4M4₩96.3M000%
2021Q1₩264M4₩66M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.