SEOUL COMMERCIAL AREA

성신여대 발달상권

성북구동선동· Area 197,286 m² · Area code 3120072 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩924.9M▼ -4.1% YoY
Stores24±0.0% YoY
Sales per store₩38.5M▼ -4.1% YoY

Reading this area Against a year earlier, estimated sales -4.1%, stores 0.0% and sales per store -4.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +133.3%
Stores▲ +9.1%
Sales per store▲ +113.9%
Market size
Estimated sales (quarter)
₩924.9M
vs 2024Q4
-4.1%
Estimated transactions
142,131
Per-store economics
Estimated sales per store
₩38.5M
vs a year ago
-4.1%
Per transaction
₩7K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩396.4M – ₩1,152.9M
20212022202320242025
₩396.4M₩924.9M
Stores21 – 26
20212022202320242025
2224
Sales per store₩18M – ₩48M
20212022202320242025
₩18M₩38.5M
Openings0 – 3
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share4% – 5%
20212022202320242025
5%4%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
24
vs a year ago
0.0%
Franchise share
4% (1/24)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩968.8M₩924.9M
Stores 2024 Q1 → 2025 Q4
2624
Sales per store 2024 Q1 → 2025 Q4
₩37.3M₩38.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0628%
  • 06–112%
  • 11–144%
  • 14–1710%
  • 17–2127%
  • 21–2430%
Age
  • 10s8%
  • 20s37%
  • 30s22%
  • 40s12%
  • 50s14%
  • 60+8%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon10%
  • Tue11%
  • Wed13%
  • Thu13%
  • Fri16%
  • Sat21%
  • Sun17%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩924.9M-4.1%240.0%₩38.5M-4.1%004%Mixed
2025Q3₩948.7M-17.7%240.0%₩39.5M-17.7%124%Mixed
2025Q2₩921.6M-3.2%250.0%₩36.9M-3.2%104%Mixed
2025Q1₩911.1M-6.0%24-7.7%₩38M+1.9%004%Shrinking
2024Q4₩964.7M-12.4%24-4.0%₩40.2M-8.7%004%Shrinking
2024Q3₩1,152.9M+24.5%24-4.0%₩48M+29.7%124%Mixed
2024Q2₩951.7M+5.1%250.0%₩38.1M+5.1%124%Growing
2024Q1₩968.8M+1.9%26+4.0%₩37.3M-2.1%104%Mixed
2023Q4₩1,100.6M+20.2%250.0%₩44M+20.2%224%Growing
2023Q3₩926.2M+2.2%25+13.6%₩37M-10.1%004%Possible crowding
2023Q2₩905.9M+3.0%25+13.6%₩36.2M-9.4%004%Possible crowding
2023Q1₩951M+98.4%25+13.6%₩38M+74.6%004%Growing
2022Q4₩915.6M+21.6%25+8.7%₩36.6M+11.9%304%Growing
2022Q3₩906.4M+102.4%22+4.8%₩41.2M+93.2%115%Growing
2022Q2₩879.6M+62.5%22+4.8%₩40M+55.1%115%Growing
2022Q1₩479.4M+20.9%220.0%₩21.8M+20.9%015%Growing
2021Q4₩752.7M23₩32.7M314%
2021Q3₩447.8M21₩21.3M115%
2021Q2₩541.4M21₩25.8M015%
2021Q1₩396.4M22₩18M005%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.