SEOUL COMMERCIAL AREA

교대입구교차로 Developed area

Seocho-gu (서초구) 서초3동· Area 222,734 m² · Area code 3120172 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩147.7M▼ -2.7% YoY
Stores6±0.0% YoY
Sales per store₩24.6M▼ -2.7% YoY

Reading this area Against a year earlier, estimated sales -2.7%, stores 0.0% and sales per store -2.7% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -17.0%
Stores▼ -25.0%
Sales per store▲ +10.7%
Market size
Estimated sales (quarter)
₩147.7M
vs 2024Q4
-2.7%
Estimated transactions
8,286
Per-store economics
Estimated sales per store
₩24.6M
vs a year ago
-2.7%
Per transaction
₩18K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩124M – ₩214.5M
20212022202320242025
₩177.8M₩147.7M
Stores6 – 9
20212022202320242025
86
Sales per store₩14.6M – ₩26.9M
20212022202320242025
₩22.2M₩24.6M
Openings0 – 3
20212022202320242025
11
Closings0 – 3
20212022202320242025
03
Franchise share63% – 117%
20212022202320242025
63%117%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
117% (7/6)
Movement
Openings (rate)
1 (8%)
Closings (rate)
3 (23%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩124M₩147.7M
Stores 2024 Q1 → 2025 Q4
66
Sales per store 2024 Q1 → 2025 Q4
₩20.7M₩24.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1110%
  • 11–1450%
  • 14–1717%
  • 17–2123%
  • 21–240%
Age
  • 10s0%
  • 20s12%
  • 30s23%
  • 40s22%
  • 50s32%
  • 60+11%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon16%
  • Tue12%
  • Wed22%
  • Thu15%
  • Fri16%
  • Sat7%
  • Sun13%
Gender
  • Male49%
  • Female51%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩147.7M-2.7%60.0%₩24.6M-2.7%13117%Mixed
2025Q3₩169.5M+24.8%7+16.7%₩24.2M+7.0%11114%Growing
2025Q2₩152.8M-5.3%7+16.7%₩21.8M-18.8%10114%Possible crowding
2025Q1₩146.7M+18.3%7+16.7%₩21M+1.4%20100%Mixed
2024Q4₩151.9M+10.9%6-14.3%₩25.3M+29.4%10100%Mixed
2024Q3₩135.9M-2.6%6-14.3%₩22.6M+13.6%0083%Possible recovery
2024Q2₩161.4M+23.2%6-33.3%₩26.9M+84.8%0083%Mixed
2024Q1₩124M-31.2%6-25.0%₩20.7M-8.3%0383%Shrinking
2023Q4₩136.9M-28.9%7-12.5%₩19.6M-18.8%00100%Shrinking
2023Q3₩139.5M-30.1%7-12.5%₩19.9M-20.1%02100%Shrinking
2023Q2₩131M-32.6%9+12.5%₩14.6M-40.1%3178%Possible crowding
2023Q1₩180.3M+1.9%80.0%₩22.5M+1.9%0075%Mixed
2022Q4₩192.6M+0.8%80.0%₩24.1M+0.8%1075%Mixed
2022Q3₩199.7M-0.3%80.0%₩25M-0.3%0063%Mixed
2022Q2₩194.2M-9.4%80.0%₩24.3M-9.4%0063%Mixed
2022Q1₩177M-0.5%80.0%₩22.1M-0.5%0063%Mixed
2021Q4₩191.1M8₩23.9M0063%
2021Q3₩200.2M8₩25M0163%
2021Q2₩214.5M8₩26.8M2175%
2021Q1₩177.8M8₩22.2M1063%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.