SEOUL COMMERCIAL AREA

교대입구교차로 Developed area

Seocho-gu (서초구) 서초3동· Area 222,734 m² · Area code 3120172 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩152.7M▼ -21.8% YoY
Stores12▲ +20.0% YoY
Sales per store₩12.7M▼ -34.8% YoY

Reading this area Stores rose 20.0% from a year earlier while estimated sales stayed about the same (-21.8%), so sales per store fell 34.8%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +114.0%
Stores▲ +33.3%
Sales per store▲ +60.5%
Market size
Estimated sales (quarter)
₩152.7M
vs 2024Q4
-21.8%
Estimated transactions
618
Per-store economics
Estimated sales per store
₩12.7M
vs a year ago
-34.8%
Per transaction
₩247K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩71.4M – ₩195.3M
20212022202320242025
₩71.4M₩152.7M
Stores8 – 12
20212022202320242025
912
Sales per store₩7.9M – ₩19.5M
20212022202320242025
₩7.9M₩12.7M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -21.8%, stores YoY +20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
+20.0%
Franchise share
0% (0/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩97.1M₩152.7M
Stores 2024 Q1 → 2025 Q4
912
Sales per store 2024 Q1 → 2025 Q4
₩10.8M₩12.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–145%
  • 14–1723%
  • 17–2162%
  • 21–2410%
Age
  • 10s0%
  • 20s8%
  • 30s11%
  • 40s32%
  • 50s43%
  • 60+6%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon4%
  • Tue23%
  • Wed25%
  • Thu17%
  • Fri18%
  • Sat13%
  • Sun0%
Gender
  • Male49%
  • Female51%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩152.7M-21.8%12+20.0%₩12.7M-34.8%000%Possible crowding
2025Q3₩146.5M+37.0%12+33.3%₩12.2M+2.8%200%Mixed
2025Q2₩144.8M+51.1%10+11.1%₩14.5M+36.0%000%Growing
2025Q1₩150.5M+55.0%10+11.1%₩15.1M+39.5%000%Growing
2024Q4₩195.3M+112.5%10+11.1%₩19.5M+91.3%100%Growing
2024Q3₩106.9M-8.3%90.0%₩11.9M-8.3%000%Mixed
2024Q2₩95.8M-33.6%90.0%₩10.6M-33.6%000%Mixed
2024Q1₩97.1M-11.5%9+12.5%₩10.8M-21.4%000%Possible crowding
2023Q4₩91.9M-10.4%9-10.0%₩10.2M-0.4%000%Shrinking
2023Q3₩116.6M+31.4%9-10.0%₩13M+46.0%000%Mixed
2023Q2₩144.2M+56.4%9-18.2%₩16M+91.2%100%Mixed
2023Q1₩109.8M-11.8%8-27.3%₩13.7M+21.2%020%Shrinking
2022Q4₩102.5M-21.2%100.0%₩10.3M-21.2%000%Mixed
2022Q3₩88.7M-6.7%10+11.1%₩8.9M-16.0%010%Possible crowding
2022Q2₩92.2M-7.4%11+22.2%₩8.4M-24.2%000%Possible crowding
2022Q1₩124.5M+74.4%11+22.2%₩11.3M+42.7%100%Growing
2021Q4₩130.2M10₩13M100%
2021Q3₩95.1M9₩10.6M000%
2021Q2₩99.6M9₩11.1M000%
2021Q1₩71.4M9₩7.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.