SEOUL COMMERCIAL AREA

교대입구교차로 발달상권

서초구서초3동· Area 222,734 m² · Area code 3120172 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩354.2M▲ +0.2% YoY
Stores12▲ +20.0% YoY
Sales per store₩29.5M▼ -16.5% YoY

Reading this area Stores rose 20.0% from a year earlier while estimated sales stayed about the same (+0.2%), so sales per store fell 16.5%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +14.8%
Stores▲ +33.3%
Sales per store▼ -13.9%
Market size
Estimated sales (quarter)
₩354.2M
vs 2024Q4
+0.2%
Estimated transactions
936
Per-store economics
Estimated sales per store
₩29.5M
vs a year ago
-16.5%
Per transaction
₩378K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩273.5M – ₩903.9M
20212022202320242025
₩308.5M₩354.2M
Stores9 – 15
20212022202320242025
912
Sales per store₩24.1M – ₩69.5M
20212022202320242025
₩34.3M₩29.5M
Openings0 – 4
20212022202320242025
00
Closings0 – 2
20212022202320242025
02
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +0.2%, stores YoY +20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
+20.0%
Franchise share
0% (0/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (17%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩487.1M₩354.2M
Stores 2024 Q1 → 2025 Q4
1012
Sales per store 2024 Q1 → 2025 Q4
₩48.7M₩29.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1418%
  • 14–1723%
  • 17–2135%
  • 21–2419%
Age
  • 10s0%
  • 20s11%
  • 30s18%
  • 40s26%
  • 50s25%
  • 60+19%
Weekday / weekend
  • Weekday96%
  • Weekend4%
Day of week
  • Mon24%
  • Tue24%
  • Wed23%
  • Thu9%
  • Fri16%
  • Sat4%
  • Sun0%
Gender
  • Male53%
  • Female47%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩354.2M+0.2%12+20.0%₩29.5M-16.5%020%Possible crowding
2025Q3₩361.2M+16.7%15+36.4%₩24.1M-14.4%400%Competition inflow
2025Q2₩324M-33.6%11+10.0%₩29.5M-39.6%100%Possible crowding
2025Q1₩369.7M-24.1%100.0%₩37M-24.1%110%Mixed
2024Q4₩353.6M-34.1%100.0%₩35.4M-34.1%010%Mixed
2024Q3₩309.4M-41.8%11+10.0%₩28.1M-47.1%100%Possible crowding
2024Q2₩487.7M-28.5%10-9.1%₩48.8M-21.3%000%Shrinking
2024Q1₩487.1M-23.6%10-16.7%₩48.7M-8.4%000%Shrinking
2023Q4₩536.3M-18.2%10-28.6%₩53.6M+14.6%000%Shrinking
2023Q3₩531.4M+33.2%10-23.1%₩53.1M+73.2%010%Mixed
2023Q2₩682.2M-24.5%11-15.4%₩62M-10.8%010%Shrinking
2023Q1₩638M+4.1%12-7.7%₩53.2M+12.8%020%Mixed
2022Q4₩655.3M+99.2%14+27.3%₩46.8M+56.5%210%Growing
2022Q3₩398.9M+45.8%13+44.4%₩30.7M+1.0%000%Mixed
2022Q2₩903.9M+172.8%13+44.4%₩69.5M+88.8%000%Growing
2022Q1₩612.8M+98.7%13+44.4%₩47.1M+37.5%310%Growing
2021Q4₩328.9M11₩29.9M200%
2021Q3₩273.5M9₩30.4M000%
2021Q2₩331.4M9₩36.8M000%
2021Q1₩308.5M9₩34.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.