SEOUL COMMERCIAL AREA

교대입구교차로 발달상권

서초구서초3동· Area 222,734 m² · Area code 3120172 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩250.2M▼ -40.0% YoY
Stores9±0.0% YoY
Sales per store₩27.8M▼ -40.0% YoY

Reading this area Against a year earlier, estimated sales -40.0%, stores 0.0% and sales per store -40.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +343.6%
Stores▼ -25.0%
Sales per store▲ +491.5%
Market size
Estimated sales (quarter)
₩250.2M
vs 2024Q4
-40.0%
Estimated transactions
11,032
Per-store economics
Estimated sales per store
₩27.8M
vs a year ago
-40.0%
Per transaction
₩23K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩56.4M – ₩417.3M
20212022202320242025
₩56.4M₩250.2M
Stores8 – 12
20212022202320242025
129
Sales per store₩4.7M – ₩46.4M
20212022202320242025
₩4.7M₩27.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share8% – 25%
20212022202320242025
8%22%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -40.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
22% (2/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩187.8M₩250.2M
Stores 2024 Q1 → 2025 Q4
109
Sales per store 2024 Q1 → 2025 Q4
₩18.8M₩27.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0637%
  • 06–111%
  • 11–141%
  • 14–173%
  • 17–2118%
  • 21–2440%
Age
  • 10s2%
  • 20s11%
  • 30s29%
  • 40s20%
  • 50s21%
  • 60+17%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon11%
  • Tue17%
  • Wed12%
  • Thu16%
  • Fri18%
  • Sat14%
  • Sun13%
Gender
  • Male82%
  • Female18%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩250.2M-40.0%90.0%₩27.8M-40.0%0022%Mixed
2025Q3₩309.8M+0.2%9+12.5%₩34.4M-10.9%0022%Possible crowding
2025Q2₩405.8M+82.4%9+12.5%₩45.1M+62.1%0022%Growing
2025Q1₩292.2M+55.6%9-10.0%₩32.5M+72.9%0022%Mixed
2024Q4₩417.3M+66.4%9-10.0%₩46.4M+84.9%1022%Mixed
2024Q3₩309.1M+5.5%8-20.0%₩38.6M+31.9%0025%Mixed
2024Q2₩222.5M-19.0%8-20.0%₩27.8M+1.2%0225%Shrinking
2024Q1₩187.8M-31.4%10-9.1%₩18.8M-24.6%0020%Shrinking
2023Q4₩250.7M+14.3%10-9.1%₩25.1M+25.7%0020%Mixed
2023Q3₩292.9M+77.9%10-16.7%₩29.3M+113.4%0020%Mixed
2023Q2₩274.8M+8.5%10-16.7%₩27.5M+30.2%0120%Mixed
2023Q1₩274M+237.1%110.0%₩24.9M+237.1%1118%Growing
2022Q4₩219.4M-3.5%11-8.3%₩19.9M+5.3%1118%Shrinking
2022Q3₩164.7M+45.1%12+9.1%₩13.7M+33.0%008%Growing
2022Q2₩253.3M+122.2%12+9.1%₩21.1M+103.7%108%Growing
2022Q1₩81.3M+44.1%11-8.3%₩7.4M+57.2%019%Mixed
2021Q4₩227.3M12₩18.9M108%
2021Q3₩113.5M11₩10.3M119%
2021Q2₩114M11₩10.4M019%
2021Q1₩56.4M12₩4.7M008%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.