SEOUL COMMERCIAL AREA

교대입구교차로 발달상권

서초구서초3동· Area 222,734 m² · Area code 3120172 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

자동차수리 2025 Q4 · Seoul data

Estimated sales (quarter)₩564.2M▼ -7.7% YoY
Stores8▼ -20.0% YoY
Sales per store₩70.5M▲ +15.4% YoY

Reading this area Estimated sales fell 7.7% from a year earlier and stores fell 20.0%. Sales per store are up 15.4%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -8.7%
Stores▼ -20.0%
Sales per store▲ +14.2%
Market size
Estimated sales (quarter)
₩564.2M
vs 2024Q4
-7.7%
Estimated transactions
3,050
Per-store economics
Estimated sales per store
₩70.5M
vs a year ago
+15.4%
Per transaction
₩185K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩395.2M – ₩674.6M
20212022202320242025
₩617.7M₩564.2M
Stores8 – 10
20212022202320242025
108
Sales per store₩39.5M – ₩75M
20212022202320242025
₩61.8M₩70.5M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share20% – 25%
20212022202320242025
20%25%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.7%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-20.0%
Franchise share
25% (2/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (10%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩496.2M₩564.2M
Stores 2024 Q1 → 2025 Q4
98
Sales per store 2024 Q1 → 2025 Q4
₩55.1M₩70.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1124%
  • 11–1429%
  • 14–1738%
  • 17–2110%
  • 21–240%
Age
  • 10s0%
  • 20s7%
  • 30s31%
  • 40s22%
  • 50s20%
  • 60+19%
Weekday / weekend
  • Weekday92%
  • Weekend8%
Day of week
  • Mon15%
  • Tue19%
  • Wed18%
  • Thu25%
  • Fri15%
  • Sat8%
  • Sun0%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩564.2M-7.7%8-20.0%₩70.5M+15.4%0125%Shrinking
2025Q3₩479.8M-19.2%90.0%₩53.3M-19.2%0022%Mixed
2025Q2₩500.1M+16.9%90.0%₩55.6M+16.9%0122%Growing
2025Q1₩395.2M-20.4%10+11.1%₩39.5M-28.3%0020%Possible crowding
2024Q4₩611.2M+21.3%10+11.1%₩61.1M+9.2%1020%Growing
2024Q3₩593.9M+26.6%90.0%₩66M+26.6%0022%Growing
2024Q2₩427.6M-17.7%90.0%₩47.5M-17.7%0022%Mixed
2024Q1₩496.2M-21.5%90.0%₩55.1M-21.5%0022%Mixed
2023Q4₩503.7M-17.3%90.0%₩56M-17.3%0022%Mixed
2023Q3₩469.3M-30.4%90.0%₩52.1M-30.4%0022%Mixed
2023Q2₩519.8M+1.9%9+12.5%₩57.8M-9.4%0022%Possible crowding
2023Q1₩631.8M+50.9%9+12.5%₩70.2M+34.1%0022%Growing
2022Q4₩608.8M+21.2%9-10.0%₩67.6M+34.7%0022%Mixed
2022Q3₩674.6M+12.1%9-10.0%₩75M+24.5%1022%Mixed
2022Q2₩510M-19.0%8-20.0%₩63.8M+1.2%0025%Shrinking
2022Q1₩418.8M-32.2%8-20.0%₩52.4M-15.2%0225%Shrinking
2021Q4₩502.1M10₩50.2M0020%
2021Q3₩601.9M10₩60.2M0020%
2021Q2₩630M10₩63M0020%
2021Q1₩617.7M10₩61.8M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.