SEOUL COMMERCIAL AREA

교대입구교차로 Developed area

Seocho-gu (서초구) 서초3동· Area 222,734 m² · Area code 3120172 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

컴퓨터및주변장치판매 2025 Q4 · Seoul data

Estimated sales (quarter)₩783.9M▼ -88.7% YoY
Stores43▲ +2.4% YoY
Sales per store₩18.2M▼ -88.9% YoY

Reading this area Against a year earlier, estimated sales -88.7%, stores +2.4% and sales per store -88.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -75.4%
Stores±0.0%
Sales per store▼ -75.4%
Market size
Estimated sales (quarter)
₩783.9M
vs 2024Q4
-88.7%
Estimated transactions
18,706
Per-store economics
Estimated sales per store
₩18.2M
vs a year ago
-88.9%
Per transaction
₩42K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩510.2M – ₩6,917.8M
20212022202320242025
₩3,185.2M₩783.9M
Stores42 – 46
20212022202320242025
4343
Sales per store₩11.9M – ₩164.7M
20212022202320242025
₩74.1M₩18.2M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -88.7%, stores YoY +2.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
43
vs a year ago
+2.4%
Franchise share
0% (0/43)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,006.5M₩783.9M
Stores 2024 Q1 → 2025 Q4
4243
Sales per store 2024 Q1 → 2025 Q4
₩24M₩18.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1132%
  • 11–1444%
  • 14–1723%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s11%
  • 40s26%
  • 50s12%
  • 60+51%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon18%
  • Tue7%
  • Wed24%
  • Thu32%
  • Fri18%
  • Sat0%
  • Sun0%
Gender
  • Male92%
  • Female8%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩783.9M-88.7%43+2.4%₩18.2M-88.9%000%Mixed
2025Q3₩510.2M-79.0%43+2.4%₩11.9M-79.5%100%Mixed
2025Q2₩560.4M-74.0%420.0%₩13.3M-74.0%000%Mixed
2025Q1₩2,220.7M+120.6%420.0%₩52.9M+120.6%000%Growing
2024Q4₩6,917.8M+1173.9%42-4.5%₩164.7M+1234.5%110%Mixed
2024Q3₩2,430.8M+16.8%42-6.7%₩57.9M+25.2%000%Mixed
2024Q2₩2,157.4M+63.1%42-6.7%₩51.4M+74.8%000%Mixed
2024Q1₩1,006.5M-81.6%42-6.7%₩24M-80.3%020%Shrinking
2023Q4₩543.1M-74.7%44-2.2%₩12.3M-74.1%120%Mixed
2023Q3₩2,080.3M+37.9%450.0%₩46.2M+37.9%000%Growing
2023Q2₩1,322.5M-20.0%45-2.2%₩29.4M-18.2%000%Mixed
2023Q1₩5,467.5M+134.2%450.0%₩121.5M+134.2%000%Growing
2022Q4₩2,146.7M-28.7%450.0%₩47.7M-28.7%000%Mixed
2022Q3₩1,508.9M-44.5%450.0%₩33.5M-44.5%010%Mixed
2022Q2₩1,652.8M-19.3%46+7.0%₩35.9M-24.6%100%Possible crowding
2022Q1₩2,334.6M-26.7%45+4.7%₩51.9M-30.0%000%Possible crowding
2021Q4₩3,008.9M45₩66.9M000%
2021Q3₩2,720.5M45₩60.5M200%
2021Q2₩2,048.2M43₩47.6M000%
2021Q1₩3,185.2M43₩74.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.