SEOUL COMMERCIAL AREA

남부터미널역 발달상권

서초구서초1동· Area 259,951 m² · Area code 3120175 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩87.7M▲ +448.9% YoY
Stores12▼ -25.0% YoY
Sales per store₩7.3M▲ +631.9% YoY

Reading this area Against a year earlier, estimated sales +448.9%, stores -25.0% and sales per store +631.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +64.8%
Stores▼ -20.0%
Sales per store▲ +106.0%
Market size
Estimated sales (quarter)
₩87.7M
vs 2024Q4
+448.9%
Estimated transactions
274
Per-store economics
Estimated sales per store
₩7.3M
vs a year ago
+631.9%
Per transaction
₩320K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩4.9M – ₩106.2M
20212022202320242025
₩53.2M₩87.7M
Stores12 – 18
20212022202320242025
1512
Sales per store₩325K – ₩8.2M
20212022202320242025
₩3.5M₩7.3M
Openings0 – 4
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +448.9%, stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
-25.0%
Franchise share
0% (0/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (8%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩19.2M₩87.7M
Stores 2024 Q1 → 2025 Q4
1412
Sales per store 2024 Q1 → 2025 Q4
₩1.4M₩7.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–1739%
  • 17–2161%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s87%
  • 50s0%
  • 60+13%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue33%
  • Wed39%
  • Thu15%
  • Fri13%
  • Sat0%
  • Sun0%
Gender
  • Male28%
  • Female72%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩87.7M+448.9%12-25.0%₩7.3M+631.9%010%Mixed
2025Q3₩106.2M+91.8%13-18.8%₩8.2M+136.0%000%Mixed
2025Q2₩22.8M-20.2%13-13.3%₩1.8M-7.9%020%Shrinking
2025Q1₩45.3M+136.2%15+7.1%₩3M+120.4%010%Growing
2024Q4₩16M-60.5%16+6.7%₩999K-63.0%000%Possible crowding
2024Q3₩55.4M+148.7%16+6.7%₩3.5M+133.2%100%Growing
2024Q2₩28.5M-51.1%150.0%₩1.9M-51.1%100%Mixed
2024Q1₩19.2M-54.0%14-12.5%₩1.4M-47.4%010%Shrinking
2023Q4₩40.4M+5.4%15-11.8%₩2.7M+19.5%000%Mixed
2023Q3₩22.3M-55.1%15-16.7%₩1.5M-46.2%000%Shrinking
2023Q2₩58.4M+30.2%150.0%₩3.9M+30.2%010%Growing
2023Q1₩41.7M+756.2%16+6.7%₩2.6M+702.7%010%Growing
2022Q4₩38.4M-3.5%17+6.3%₩2.3M-9.2%010%Possible crowding
2022Q3₩49.6M-7.9%18+20.0%₩2.8M-23.3%410%Possible crowding
2022Q2₩44.8M-43.7%15+7.1%₩3M-47.4%000%Possible crowding
2022Q1₩4.9M-90.8%150.0%₩325K-90.8%010%Mixed
2021Q4₩39.8M16₩2.5M100%
2021Q3₩53.9M15₩3.6M100%
2021Q2₩79.6M14₩5.7M010%
2021Q1₩53.2M15₩3.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.