SEOUL COMMERCIAL AREA

남부터미널역 발달상권

서초구서초1동· Area 259,951 m² · Area code 3120175 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

자동차미용 2025 Q4 · Seoul data

Estimated sales (quarter)₩42M±0.0% YoY
Stores6▲ +20.0% YoY
Sales per store₩7M▼ -16.7% YoY

Reading this area Stores rose 20.0% from a year earlier while estimated sales stayed about the same (0.0%), so sales per store fell 16.7%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +50.0%
Stores▲ +100.0%
Sales per store▼ -25.0%
Market size
Estimated sales (quarter)
₩42M
vs 2024Q4
0.0%
Estimated transactions
659
Per-store economics
Estimated sales per store
₩7M
vs a year ago
-16.7%
Per transaction
₩64K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩28M – ₩42M
20212022202320242025
₩28M₩42M
Stores3 – 6
20212022202320242025
36
Sales per store₩7M – ₩14M
20212022202320242025
₩9.3M₩7M
Openings0 – 1
20212022202320242025
01
Closings0 – 1
20212022202320242025
01
Franchise share33% – 67%
20212022202320242025
67%33%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY 0.0%, stores YoY +20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
+20.0%
Franchise share
33% (2/6)
Movement
Openings (rate)
1 (13%)
Closings (rate)
1 (13%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩42M₩42M
Stores 2024 Q1 → 2025 Q4
56
Sales per store 2024 Q1 → 2025 Q4
₩8.4M₩7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1125%
  • 11–1431%
  • 14–1734%
  • 17–2111%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s14%
  • 40s54%
  • 50s32%
  • 60+0%
Weekday / weekend
  • Weekday91%
  • Weekend9%
Day of week
  • Mon20%
  • Tue29%
  • Wed19%
  • Thu10%
  • Fri13%
  • Sat9%
  • Sun0%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩42M0.0%6+20.0%₩7M-16.7%1133%Possible crowding
2025Q3₩42M0.0%6+20.0%₩7M-16.7%0033%Possible crowding
2025Q2₩42M0.0%6+20.0%₩7M-16.7%0033%Possible crowding
2025Q1₩42M0.0%6+20.0%₩7M-16.7%1033%Possible crowding
2024Q4₩42M0.0%50.0%₩8.4M0.0%0040%Mixed
2024Q3₩42M0.0%50.0%₩8.4M0.0%0040%Mixed
2024Q2₩42M0.0%5+25.0%₩8.4M-20.0%0040%Possible crowding
2024Q1₩42M0.0%5+25.0%₩8.4M-20.0%0040%Possible crowding
2023Q4₩42M0.0%5+25.0%₩8.4M-20.0%0040%Possible crowding
2023Q3₩42M0.0%5+25.0%₩8.4M-20.0%1040%Possible crowding
2023Q2₩42M0.0%40.0%₩10.5M0.0%0050%Mixed
2023Q1₩42M0.0%40.0%₩10.5M0.0%0050%Mixed
2022Q4₩42M0.0%40.0%₩10.5M0.0%0050%Mixed
2022Q3₩42M0.0%40.0%₩10.5M0.0%0050%Mixed
2022Q2₩42M0.0%4+33.3%₩10.5M-25.0%0050%Possible crowding
2022Q1₩42M+50.0%4+33.3%₩10.5M+12.5%0050%Growing
2021Q4₩42M4₩10.5M0050%
2021Q3₩42M4₩10.5M1050%
2021Q2₩42M3₩14M0067%
2021Q1₩28M3₩9.3M0067%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.