SEOUL COMMERCIAL AREA

언주역(차병원) 발달상권

강남구논현2동· Area 242,446 m² · Area code 3120194 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,494.6M▲ +18.9% YoY
Stores44±0.0% YoY
Sales per store₩79.4M▲ +18.9% YoY

Reading this area Estimated sales rose 18.9% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 18.9%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +76.0%
Stores▲ +33.3%
Sales per store▲ +32.0%
Market size
Estimated sales (quarter)
₩3,494.6M
vs 2024Q4
+18.9%
Estimated transactions
43,731
Per-store economics
Estimated sales per store
₩79.4M
vs a year ago
+18.9%
Per transaction
₩80K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,985.7M – ₩3,494.6M
20212022202320242025
₩1,985.7M₩3,494.6M
Stores33 – 44
20212022202320242025
3344
Sales per store₩58.9M – ₩88M
20212022202320242025
₩60.2M₩79.4M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +18.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
44
vs a year ago
0.0%
Franchise share
0% (0/44)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩3,106.7M₩3,494.6M
Stores 2024 Q1 → 2025 Q4
3944
Sales per store 2024 Q1 → 2025 Q4
₩79.7M₩79.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1125%
  • 11–1429%
  • 14–1733%
  • 17–2113%
  • 21–240%
Age
  • 10s0%
  • 20s12%
  • 30s25%
  • 40s22%
  • 50s23%
  • 60+19%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon18%
  • Tue15%
  • Wed14%
  • Thu18%
  • Fri18%
  • Sat17%
  • Sun0%
Gender
  • Male35%
  • Female65%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,494.6M+18.9%440.0%₩79.4M+18.9%000%Growing
2025Q3₩2,849.6M-0.4%440.0%₩64.8M-0.4%000%Mixed
2025Q2₩2,832.3M+7.7%44+7.3%₩64.4M+0.3%100%Mixed
2025Q1₩2,988.1M-3.8%43+10.3%₩69.5M-12.8%000%Possible crowding
2024Q4₩2,938.7M-9.8%44+18.9%₩66.8M-24.1%110%Possible crowding
2024Q3₩2,859.9M+5.7%44+18.9%₩65M-11.1%300%Competition inflow
2024Q2₩2,630.3M-11.5%41+10.8%₩64.2M-20.1%200%Possible crowding
2024Q1₩3,106.7M+10.4%39+5.4%₩79.7M+4.7%310%Growing
2023Q4₩3,257.2M+32.8%370.0%₩88M+32.8%110%Growing
2023Q3₩2,706.6M+24.3%370.0%₩73.2M+24.3%000%Growing
2023Q2₩2,972.1M+23.1%37+2.8%₩80.3M+19.7%000%Growing
2023Q1₩2,814.4M+18.0%37+12.1%₩76.1M+5.2%110%Growing
2022Q4₩2,453.4M+13.5%37+12.1%₩66.3M+1.3%000%Mixed
2022Q3₩2,177.9M+1.3%37+8.8%₩58.9M-6.9%100%Possible crowding
2022Q2₩2,414.9M+16.9%36+5.9%₩67.1M+10.4%300%Growing
2022Q1₩2,385.6M+20.1%330.0%₩72.3M+20.1%000%Growing
2021Q4₩2,161.2M33₩65.5M010%
2021Q3₩2,149.9M34₩63.2M000%
2021Q2₩2,065.3M34₩60.7M210%
2021Q1₩1,985.7M33₩60.2M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.