SEOUL COMMERCIAL AREA

언주역(차병원) 발달상권

강남구논현2동· Area 242,446 m² · Area code 3120194 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

가구 2025 Q4 · Seoul data

Estimated sales (quarter)₩117MYoY
Stores11±0.0% YoY
Sales per store₩10.6MYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2025 Q2 → 2025 Q4
Estimated sales▲ +5958.7%
Stores±0.0%
Sales per store▲ +5958.7%
Market size
Estimated sales (quarter)
₩117M
vs 2024Q4
Estimated transactions
100
Per-store economics
Estimated sales per store
₩10.6M
vs a year ago
Per transaction
₩1.2M
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1.9M – ₩117M
20212022202320242025
₩117M
Stores10 – 14
20212022202320242025
1211
Sales per store₩176K – ₩10.6M
20212022202320242025
₩10.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
0.0%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩117M
Stores 2024 Q1 → 2025 Q4
1411
Sales per store 2024 Q1 → 2025 Q4
₩10.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–149%
  • 14–1787%
  • 17–214%
  • 21–240%
Age
  • 10s0%
  • 20s9%
  • 30s0%
  • 40s0%
  • 50s91%
  • 60+0%
Weekday / weekend
  • Weekday13%
  • Weekend87%
Day of week
  • Mon0%
  • Tue9%
  • Wed0%
  • Thu4%
  • Fri0%
  • Sat87%
  • Sun0%
Gender
  • Male9%
  • Female91%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩117M110.0%₩10.6M000%
2025Q3110.0%000%
2025Q2₩1.9M11-21.4%₩176K100%
2025Q110-28.6%010%
2024Q411-21.4%000%
2024Q311-21.4%030%
2024Q2140.0%000%
2024Q1140.0%000%
2023Q4140.0%000%
2023Q314+7.7%000%
2023Q214+7.7%000%
2023Q114+7.7%000%
2022Q414+16.7%100%
2022Q313+8.3%000%
2022Q213+8.3%000%
2022Q113+8.3%100%
2021Q412000%
2021Q312000%
2021Q212000%
2021Q112000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.