SEOUL COMMERCIAL AREA

언주역(차병원) 발달상권

강남구논현2동· Area 242,446 m² · Area code 3120194 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩133.3M▼ -48.4% YoY
Stores19▲ +18.8% YoY
Sales per store₩7M▼ -56.6% YoY

Reading this area Stores rose 18.8% from a year earlier while estimated sales stayed about the same (-48.4%), so sales per store fell 56.6%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -52.0%
Stores▲ +46.2%
Sales per store▼ -67.2%
Market size
Estimated sales (quarter)
₩133.3M
vs 2024Q4
-48.4%
Estimated transactions
295
Per-store economics
Estimated sales per store
₩7M
vs a year ago
-56.6%
Per transaction
₩452K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩133.3M – ₩820.3M
20212022202320242025
₩277.9M₩133.3M
Stores13 – 19
20212022202320242025
1319
Sales per store₩7M – ₩46.7M
20212022202320242025
₩21.4M₩7M
Openings0 – 3
20212022202320242025
00
Closings0 – 3
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -48.4%, stores YoY +18.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
19
vs a year ago
+18.8%
Franchise share
0% (0/19)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩465.7M₩133.3M
Stores 2024 Q1 → 2025 Q4
1719
Sales per store 2024 Q1 → 2025 Q4
₩27.4M₩7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1124%
  • 11–146%
  • 14–172%
  • 17–2163%
  • 21–244%
Age
  • 10s0%
  • 20s23%
  • 30s63%
  • 40s5%
  • 50s8%
  • 60+0%
Weekday / weekend
  • Weekday99%
  • Weekend1%
Day of week
  • Mon1%
  • Tue31%
  • Wed42%
  • Thu16%
  • Fri10%
  • Sat0%
  • Sun1%
Gender
  • Male43%
  • Female57%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩133.3M-48.4%19+18.8%₩7M-56.6%000%Possible crowding
2025Q3₩317.5M-19.1%19+11.8%₩16.7M-27.6%100%Possible crowding
2025Q2₩210.6M-50.4%18+5.9%₩11.7M-53.2%300%Possible crowding
2025Q1₩375.3M-19.4%15-11.8%₩25M-8.7%010%Shrinking
2024Q4₩258.5M+8.2%16+6.7%₩16.2M+1.5%010%Mixed
2024Q3₩392.6M-2.1%17+13.3%₩23.1M-13.6%000%Possible crowding
2024Q2₩424.6M-30.3%17+6.3%₩25M-34.4%000%Possible crowding
2024Q1₩465.7M-8.6%17-5.6%₩27.4M-3.2%200%Shrinking
2023Q4₩238.8M-50.0%15-16.7%₩15.9M-40.0%110%Shrinking
2023Q3₩400.8M-45.8%15-16.7%₩26.7M-34.9%010%Shrinking
2023Q2₩609.5M-25.7%16-11.1%₩38.1M-16.4%130%Shrinking
2023Q1₩509.6M-31.6%18+5.9%₩28.3M-35.4%000%Possible crowding
2022Q4₩478M-10.5%18+5.9%₩26.6M-15.5%000%Possible crowding
2022Q3₩739.4M+13.0%18+28.6%₩41.1M-12.1%110%Competition inflow
2022Q2₩820.3M+52.1%18+38.5%₩45.6M+9.8%210%Growing
2022Q1₩744.9M+168.1%17+30.8%₩43.8M+105.0%110%Growing
2021Q4₩534.2M17₩31.4M300%
2021Q3₩654.2M14₩46.7M100%
2021Q2₩539.4M13₩41.5M000%
2021Q1₩277.9M13₩21.4M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.