SEOUL COMMERCIAL AREA

광화문역 발달상권

종로구사직동· Area 394,522 m² · Area code 3120003 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

세탁소 2025 Q4 · Seoul data

Estimated sales (quarter)₩38.7M▲ +11.6% YoY
Stores6±0.0% YoY
Sales per store₩6.4M▲ +11.6% YoY

Reading this area Estimated sales rose 11.6% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 11.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -46.0%
Stores▼ -40.0%
Sales per store▼ -10.0%
Market size
Estimated sales (quarter)
₩38.7M
vs 2024Q4
+11.6%
Estimated transactions
2,270
Per-store economics
Estimated sales per store
₩6.4M
vs a year ago
+11.6%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩22M – ₩95.6M
20212022202320242025
₩71.6M₩38.7M
Stores5 – 10
20212022202320242025
106
Sales per store₩2.4M – ₩11.8M
20212022202320242025
₩7.2M₩6.4M
Openings0 – 2
20212022202320242025
10
Closings0 – 3
20212022202320242025
00
Franchise share10% – 20%
20212022202320242025
10%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +11.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
17% (1/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩26.9M₩38.7M
Stores 2024 Q1 → 2025 Q4
66
Sales per store 2024 Q1 → 2025 Q4
₩4.5M₩6.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1417%
  • 14–1756%
  • 17–2111%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s28%
  • 40s23%
  • 50s32%
  • 60+16%
Weekday / weekend
  • Weekday81%
  • Weekend19%
Day of week
  • Mon14%
  • Tue12%
  • Wed6%
  • Thu6%
  • Fri43%
  • Sat19%
  • Sun0%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩38.7M+11.6%60.0%₩6.4M+11.6%0017%Growing
2025Q3₩40.7M+84.2%6+20.0%₩6.8M+53.5%2217%Growing
2025Q2₩40.3M+7.3%6+20.0%₩6.7M-10.6%0017%Competition inflow
2025Q1₩28.9M+7.3%60.0%₩4.8M+7.3%0017%Growing
2024Q4₩34.6M+5.2%6-25.0%₩5.8M+40.3%1017%Mixed
2024Q3₩22.1M-66.3%5-37.5%₩4.4M-46.1%0020%Shrinking
2024Q2₩37.6M-60.2%5-37.5%₩7.5M-36.3%0120%Shrinking
2024Q1₩26.9M-64.9%6-25.0%₩4.5M-53.2%1317%Shrinking
2023Q4₩32.9M-52.4%80.0%₩4.1M-52.4%0013%Mixed
2023Q3₩65.5M+10.0%80.0%₩8.2M+10.0%0013%Growing
2023Q2₩94.4M-1.3%8-11.1%₩11.8M+11.1%0013%Possible recovery
2023Q1₩76.6M+41.5%80.0%₩9.6M+41.5%0013%Growing
2022Q4₩69.2M+88.9%8-11.1%₩8.6M+112.5%0013%Mixed
2022Q3₩59.6M+170.3%8-11.1%₩7.4M+204.1%0113%Mixed
2022Q2₩95.6M+169.4%90.0%₩10.6M+169.4%1011%Growing
2022Q1₩54.1M-24.3%8-20.0%₩6.8M-5.4%0113%Shrinking
2021Q4₩36.6M9₩4.1M0011%
2021Q3₩22M9₩2.4M0011%
2021Q2₩35.5M9₩3.9M0111%
2021Q1₩71.6M10₩7.2M1010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.