SEOUL COMMERCIAL AREA

신설동역 Developed area

Dongdaemun-gu (동대문구) 용신동· Area 271,900 m² · Area code 3120062 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩64M▲ +45.4% YoY
Stores3±0.0% YoY
Sales per store₩21.3M▲ +45.4% YoY

Reading this area Estimated sales rose 45.4% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 45.4%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -52.0%
Stores±0.0%
Sales per store▼ -52.0%
Market size
Estimated sales (quarter)
₩64M
vs 2024Q4
+45.4%
Estimated transactions
1,789
Per-store economics
Estimated sales per store
₩21.3M
vs a year ago
+45.4%
Per transaction
₩36K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩44M – ₩186.4M
20212022202320242025
₩133.3M₩64M
Stores3 – 3
20212022202320242025
33
Sales per store₩14.7M – ₩62.1M
20212022202320242025
₩44.4M₩21.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +45.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩77.6M₩64M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩25.9M₩21.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1440%
  • 14–1742%
  • 17–213%
  • 21–240%
Age
  • 10s0%
  • 20s2%
  • 30s5%
  • 40s6%
  • 50s41%
  • 60+46%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon26%
  • Tue11%
  • Wed13%
  • Thu14%
  • Fri14%
  • Sat22%
  • Sun0%
Gender
  • Male36%
  • Female64%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩64M+45.4%30.0%₩21.3M+45.4%000%Sales↑ · Stores→ · Per store↑
2025Q3₩75.9M-2.3%30.0%₩25.3M-2.3%000%Sales→ · Stores→ · Per store→
2025Q2₩76.7M+21.5%30.0%₩25.6M+21.5%000%Sales↑ · Stores→ · Per store↑
2025Q1₩60.6M-22.0%30.0%₩20.2M-22.0%000%Sales↓ · Stores→ · Per store↓
2024Q4₩44M-33.9%30.0%₩14.7M-33.9%000%Sales↓ · Stores→ · Per store↓
2024Q3₩77.6M+75.7%30.0%₩25.9M+75.7%000%Sales↑ · Stores→ · Per store↑
2024Q2₩63.1M-35.5%30.0%₩21M-35.5%000%Sales↓ · Stores→ · Per store↓
2024Q1₩77.6M30.0%₩25.9M000%
2023Q4₩66.6M-40.8%30.0%₩22.2M-40.8%000%Sales↓ · Stores→ · Per store↓
2023Q3₩44.2M-69.0%30.0%₩14.7M-69.0%000%Sales↓ · Stores→ · Per store↓
2023Q2₩97.9M-47.5%30.0%₩32.6M-47.5%110%Sales↓ · Stores→ · Per store↓
2023Q130.0%000%
2022Q4₩112.5M-22.3%30.0%₩37.5M-22.3%000%Sales↓ · Stores→ · Per store↓
2022Q3₩142.6M-23.1%30.0%₩47.5M-23.1%000%Sales↓ · Stores→ · Per store↓
2022Q2₩186.4M+19.1%30.0%₩62.1M+19.1%000%Sales↑ · Stores→ · Per store↑
2022Q1₩138M+3.5%30.0%₩46M+3.5%000%Sales↑ · Stores→ · Per store↑
2021Q4₩144.8M3₩48.3M000%
2021Q3₩185.4M3₩61.8M000%
2021Q2₩156.6M3₩52.2M000%
2021Q1₩133.3M3₩44.4M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.