SEOUL COMMERCIAL AREA

장안동사거리 Developed area

Dongdaemun-gu (동대문구) 장안2동· Area 219,588 m² · Area code 3120067 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩15,065.7M▼ -27.9% YoY
Stores46▼ -2.1% YoY
Sales per store₩327.5M▼ -26.3% YoY

Reading this area Against a year earlier, estimated sales -27.9%, stores -2.1% and sales per store -26.3% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +63.0%
Stores▲ +17.9%
Sales per store▲ +38.2%
Market size
Estimated sales (quarter)
₩15,065.7M
vs 2024Q4
-27.9%
Estimated transactions
367,546
Per-store economics
Estimated sales per store
₩327.5M
vs a year ago
-26.3%
Per transaction
₩41K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩9,245.3M – ₩20,963.1M
20212022202320242025
₩9,245.3M₩15,065.7M
Stores39 – 48
20212022202320242025
3946
Sales per store₩237.1M – ₩446M
20212022202320242025
₩237.1M₩327.5M
Openings0 – 3
20212022202320242025
20
Closings0 – 2
20212022202320242025
00
Franchise share2% – 3%
20212022202320242025
3%2%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -27.9%, stores YoY -2.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
46
vs a year ago
-2.1%
Franchise share
2% (1/46)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩19,788M₩15,065.7M
Stores 2024 Q1 → 2025 Q4
4646
Sales per store 2024 Q1 → 2025 Q4
₩430.2M₩327.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1122%
  • 11–1437%
  • 14–1735%
  • 17–216%
  • 21–240%
Age
  • 10s0%
  • 20s2%
  • 30s6%
  • 40s9%
  • 50s53%
  • 60+30%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon15%
  • Tue18%
  • Wed27%
  • Thu19%
  • Fri15%
  • Sat5%
  • Sun0%
Gender
  • Male55%
  • Female45%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩15,065.7M-27.9%46-2.1%₩327.5M-26.3%002%Sales↓ · Stores→ · Per store↓
2025Q3₩18,696.3M-10.8%46-2.1%₩406.4M-8.9%012%Sales↓ · Stores→ · Per store↓
2025Q2₩17,240.4M+0.6%470.0%₩366.8M+0.6%012%Sales→ · Stores→ · Per store→
2025Q1₩20,743.7M+4.8%48+4.3%₩432.2M+0.5%102%Sales↑ · Stores↑ · Per store→
2024Q4₩20,883.5M+20.6%47+6.8%₩444.3M+12.9%002%Sales↑ · Stores↑ · Per store↑
2024Q3₩20,963.1M+58.4%47+9.3%₩446M+44.9%112%Sales↑ · Stores↑ · Per store↑
2024Q2₩17,132.1M+30.0%47+9.3%₩364.5M+18.9%212%Sales↑ · Stores↑ · Per store↑
2024Q1₩19,788M+55.7%46+9.5%₩430.2M+42.1%312%Sales↑ · Stores↑ · Per store↑
2023Q4₩17,315.9M+34.8%44+4.8%₩393.5M+28.7%102%Sales↑ · Stores↑ · Per store↑
2023Q3₩13,234.8M+5.3%43+2.4%₩307.8M+2.8%002%Sales↑ · Stores→ · Per store→
2023Q2₩13,181.7M+14.4%43+4.9%₩306.6M+9.1%102%Sales↑ · Stores↑ · Per store↑
2023Q1₩12,710.6M-2.0%420.0%₩302.6M-2.0%002%Sales→ · Stores→ · Per store→
2022Q4₩12,841.1M-8.8%42+5.0%₩305.7M-13.1%222%Sales↓ · Stores↑ · Per store↓
2022Q3₩12,571.8M-19.1%42+5.0%₩299.3M-23.0%102%Sales↓ · Stores↑ · Per store↓
2022Q2₩11,520.4M-26.1%41+5.1%₩281M-29.7%012%Sales↓ · Stores↑ · Per store↓
2022Q1₩12,975.2M+40.3%42+7.7%₩308.9M+30.3%202%Sales↑ · Stores↑ · Per store↑
2021Q4₩14,076M40₩351.9M003%
2021Q3₩15,539.8M40₩388.5M103%
2021Q2₩15,583.6M39₩399.6M003%
2021Q1₩9,245.3M39₩237.1M203%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.