SEOUL COMMERCIAL AREA

종로3가역 발달상권

종로구종로1·2·3·4가동· Area 401,520 m² · Area code 3120009 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩42,910.9M▲ +2.2% YoY
Stores400▲ +4.4% YoY
Sales per store₩107.3M▼ -2.1% YoY

Reading this area Against a year earlier, estimated sales +2.2%, stores +4.4% and sales per store -2.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +149.3%
Stores▲ +17.3%
Sales per store▲ +112.5%
Market size
Estimated sales (quarter)
₩42,910.9M
vs 2024Q4
+2.2%
Estimated transactions
935,765
Per-store economics
Estimated sales per store
₩107.3M
vs a year ago
-2.1%
Per transaction
₩46K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩17,214.2M – ₩43,991.2M
20212022202320242025
₩17,214.2M₩42,910.9M
Stores328 – 400
20212022202320242025
341400
Sales per store₩50.5M – ₩117.3M
20212022202320242025
₩50.5M₩107.3M
Openings5 – 29
20212022202320242025
1017
Closings4 – 16
20212022202320242025
914
Franchise share5% – 6%
20212022202320242025
6%5%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +2.2%, stores YoY +4.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
400
vs a year ago
+4.4%
Franchise share
5% (21/400)
Movement
Openings (rate)
17 (4%)
Closings (rate)
14 (3%)
Net store change
+3
Estimated sales 2024 Q1 → 2025 Q4
₩35,450.8M₩42,910.9M
Stores 2024 Q1 → 2025 Q4
370400
Sales per store 2024 Q1 → 2025 Q4
₩95.8M₩107.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–111%
  • 11–1421%
  • 14–1711%
  • 17–2147%
  • 21–2416%
Age
  • 10s0%
  • 20s17%
  • 30s24%
  • 40s15%
  • 50s18%
  • 60+27%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon11%
  • Tue13%
  • Wed15%
  • Thu15%
  • Fri17%
  • Sat19%
  • Sun10%
Gender
  • Male67%
  • Female33%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩42,910.9M+2.2%400+4.4%₩107.3M-2.1%17145%Mixed
2025Q3₩36,850.8M+4.2%396+4.2%₩93.1M-0.1%17146%Mixed
2025Q2₩42,568.4M-3.2%392+4.5%₩108.6M-7.4%16126%Possible crowding
2025Q1₩35,012.5M-1.2%389+5.1%₩90M-6.1%1485%Possible crowding
2024Q4₩41,971M+8.5%383+5.2%₩109.6M+3.1%1385%Growing
2024Q3₩35,381.4M+6.2%380+8.3%₩93.1M-1.9%16105%Mixed
2024Q2₩43,991.2M+21.0%375+7.8%₩117.3M+12.2%15125%Growing
2024Q1₩35,450.8M+9.7%370+6.9%₩95.8M+2.6%18105%Mixed
2023Q4₩38,687M+11.1%364+4.3%₩106.3M+6.5%2395%Growing
2023Q3₩33,306.2M+16.0%351+6.0%₩94.9M+9.4%11105%Growing
2023Q2₩36,371.3M+16.3%348+4.2%₩104.5M+11.6%11125%Growing
2023Q1₩32,324.4M+60.8%346+5.5%₩93.4M+52.4%9106%Growing
2022Q4₩34,836.2M+31.6%349+4.5%₩99.8M+25.9%29116%Growing
2022Q3₩28,701.6M+54.3%331-0.6%₩86.7M+55.2%12166%Growing
2022Q2₩31,285.8M+35.7%334-2.3%₩93.7M+38.9%1046%Growing
2022Q1₩20,100.9M+16.8%328-3.8%₩61.3M+21.4%5106%Mixed
2021Q4₩26,470.2M334₩79.3M976%
2021Q3₩18,599.3M333₩55.9M8166%
2021Q2₩23,061.3M342₩67.4M885%
2021Q1₩17,214.2M341₩50.5M1096%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.