SEOUL COMMERCIAL AREA

종로3가역 발달상권

종로구종로1·2·3·4가동· Area 401,520 m² · Area code 3120009 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의료기기 2025 Q4 · Seoul data

Estimated sales (quarter)₩4,316.2M▲ +15.6% YoY
Stores25▼ -3.8% YoY
Sales per store₩172.6M▲ +20.3% YoY

Reading this area Against a year earlier, estimated sales +15.6%, stores -3.8% and sales per store +20.3% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -3.8%
Stores▼ -16.7%
Sales per store▲ +15.4%
Market size
Estimated sales (quarter)
₩4,316.2M
vs 2024Q4
+15.6%
Estimated transactions
30,045
Per-store economics
Estimated sales per store
₩172.6M
vs a year ago
+20.3%
Per transaction
₩144K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,732.4M – ₩5,418.7M
20212022202320242025
₩4,487.9M₩4,316.2M
Stores25 – 30
20212022202320242025
3025
Sales per store₩140.3M – ₩194.6M
20212022202320242025
₩149.6M₩172.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +15.6%, stores YoY -3.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
25
vs a year ago
-3.8%
Franchise share
0% (0/25)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (4%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩3,788.7M₩4,316.2M
Stores 2024 Q1 → 2025 Q4
2725
Sales per store 2024 Q1 → 2025 Q4
₩140.3M₩172.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1112%
  • 11–1439%
  • 14–1737%
  • 17–2111%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s2%
  • 40s18%
  • 50s19%
  • 60+61%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon18%
  • Tue20%
  • Wed19%
  • Thu17%
  • Fri12%
  • Sat12%
  • Sun2%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩4,316.2M+15.6%25-3.8%₩172.6M+20.3%010%Mixed
2025Q3₩4,772.4M+22.1%260.0%₩183.6M+22.1%000%Growing
2025Q2₩3,937.3M-22.2%260.0%₩151.4M-22.2%000%Mixed
2025Q1₩4,065.1M+7.3%26-3.7%₩156.4M+11.4%000%Mixed
2024Q4₩3,732.4M-11.7%26-3.7%₩143.6M-8.3%000%Shrinking
2024Q3₩3,907.4M-0.9%26-3.7%₩150.3M+2.9%000%Mixed
2024Q2₩5,059.1M+15.1%26-7.1%₩194.6M+23.9%010%Mixed
2024Q1₩3,788.7M-17.4%27-3.6%₩140.3M-14.4%110%Shrinking
2023Q4₩4,226M-4.1%27-3.6%₩156.5M-0.6%000%Shrinking
2023Q3₩3,942.1M-24.7%270.0%₩146M-24.7%010%Mixed
2023Q2₩4,395.7M-4.9%28+3.7%₩157M-8.3%000%Possible crowding
2023Q1₩4,588.8M+4.8%280.0%₩163.9M+4.8%000%Growing
2022Q4₩4,408.5M-14.0%28-6.7%₩157.4M-7.9%100%Shrinking
2022Q3₩5,232.3M-3.4%27-10.0%₩193.8M+7.3%000%Shrinking
2022Q2₩4,624.5M-1.5%27-10.0%₩171.3M+9.4%010%Possible recovery
2022Q1₩4,376.9M-2.5%28-6.7%₩156.3M+4.5%020%Possible recovery
2021Q4₩5,128.4M30₩170.9M000%
2021Q3₩5,418.7M30₩180.6M000%
2021Q2₩4,695.3M30₩156.5M000%
2021Q1₩4,487.9M30₩149.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.