SEOUL COMMERCIAL AREA

종로3가역 Developed area

Jongno-gu (종로구) 종로1·2·3·4가동· Area 401,520 m² · Area code 3120009 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩335.3M▼ -11.3% YoY
Stores9±0.0% YoY
Sales per store₩37.3M▼ -11.3% YoY

Reading this area Against a year earlier, estimated sales -11.3%, stores 0.0% and sales per store -11.3% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +303.1%
Stores▼ -30.8%
Sales per store▲ +482.2%
Market size
Estimated sales (quarter)
₩335.3M
vs 2024Q4
-11.3%
Estimated transactions
6,176
Per-store economics
Estimated sales per store
₩37.3M
vs a year ago
-11.3%
Per transaction
₩54K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩62.8M – ₩496.8M
20212022202320242025
₩83.2M₩335.3M
Stores8 – 13
20212022202320242025
139
Sales per store₩5.2M – ₩55.2M
20212022202320242025
₩6.4M₩37.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 3
20212022202320242025
30
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩277.1M₩335.3M
Stores 2024 Q1 → 2025 Q4
99
Sales per store 2024 Q1 → 2025 Q4
₩30.8M₩37.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0628%
  • 06–110%
  • 11–142%
  • 14–179%
  • 17–2125%
  • 21–2435%
Age
  • 10s0%
  • 20s3%
  • 30s13%
  • 40s9%
  • 50s35%
  • 60+39%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon5%
  • Tue11%
  • Wed10%
  • Thu30%
  • Fri14%
  • Sat19%
  • Sun10%
Gender
  • Male79%
  • Female21%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩335.3M-11.3%90.0%₩37.3M-11.3%000%Sales↓ · Stores→ · Per store↓
2025Q3₩303.4M+23.6%90.0%₩33.7M+23.6%000%Sales↑ · Stores→ · Per store↑
2025Q2₩259.1M-10.4%90.0%₩28.8M-10.4%000%Sales↓ · Stores→ · Per store↓
2025Q1₩247.6M-10.7%90.0%₩27.5M-10.7%000%Sales↓ · Stores→ · Per store↓
2024Q4₩378.1M-23.9%90.0%₩42M-23.9%000%Sales↓ · Stores→ · Per store↓
2024Q3₩245.5M+44.3%90.0%₩27.3M+44.3%000%Sales↑ · Stores→ · Per store↑
2024Q2₩289.2M+80.5%90.0%₩32.1M+80.5%000%Sales↑ · Stores→ · Per store↑
2024Q1₩277.1M-34.1%90.0%₩30.8M-34.1%000%Sales↓ · Stores→ · Per store↓
2023Q4₩496.8M+151.4%9+12.5%₩55.2M+123.5%000%Sales↑ · Stores↑ · Per store↑
2023Q3₩170.1M+4.5%9+12.5%₩18.9M-7.1%000%Sales↑ · Stores↑ · Per store↓
2023Q2₩160.2M-45.9%9-10.0%₩17.8M-39.9%000%Sales↓ · Stores↓ · Per store↓
2023Q1₩420.6M+105.0%9-10.0%₩46.7M+127.8%100%Sales↑ · Stores↓ · Per store↑
2022Q4₩197.6M-37.3%8-33.3%₩24.7M-5.9%110%Sales↓ · Stores↓ · Per store↓
2022Q3₩162.8M+4.3%8-33.3%₩20.4M+56.5%020%Sales↑ · Stores↓ · Per store↑
2022Q2₩296.4M+371.7%10-16.7%₩29.6M+466.1%110%Sales↑ · Stores↓ · Per store↑
2022Q1₩205.1M+146.6%10-23.1%₩20.5M+220.6%020%Sales↑ · Stores↓ · Per store↑
2021Q4₩315M12₩26.2M110%
2021Q3₩156M12₩13M000%
2021Q2₩62.8M12₩5.2M010%
2021Q1₩83.2M13₩6.4M030%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.