SEOUL COMMERCIAL AREA

문정역 발달상권

송파구문정2동· Area 333,436 m² · Area code 3120235 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠 강습 2025 Q4 · Seoul data

Estimated sales (quarter)₩306M▲ +8.2% YoY
Stores47▲ +9.3% YoY
Sales per store₩6.5M▼ -1.0% YoY

Reading this area Against a year earlier, estimated sales +8.2%, stores +9.3% and sales per store -1.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +134.7%
Stores▲ +113.6%
Sales per store▲ +9.9%
Market size
Estimated sales (quarter)
₩306M
vs 2024Q4
+8.2%
Estimated transactions
748
Per-store economics
Estimated sales per store
₩6.5M
vs a year ago
-1.0%
Per transaction
₩409K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩130.4M – ₩306M
20212022202320242025
₩130.4M₩306M
Stores22 – 48
20212022202320242025
2247
Sales per store₩3.7M – ₩7.5M
20212022202320242025
₩5.9M₩6.5M
Openings0 – 6
20212022202320242025
30
Closings0 – 3
20212022202320242025
01
Franchise share4% – 10%
20212022202320242025
9%4%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +8.2%, stores YoY +9.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
47
vs a year ago
+9.3%
Franchise share
4% (2/47)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩181.5M₩306M
Stores 2024 Q1 → 2025 Q4
3847
Sales per store 2024 Q1 → 2025 Q4
₩4.8M₩6.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1415%
  • 14–1714%
  • 17–2155%
  • 21–2414%
Age
  • 10s0%
  • 20s15%
  • 30s41%
  • 40s34%
  • 50s9%
  • 60+1%
Weekday / weekend
  • Weekday90%
  • Weekend10%
Day of week
  • Mon33%
  • Tue10%
  • Wed12%
  • Thu17%
  • Fri17%
  • Sat7%
  • Sun3%
Gender
  • Male19%
  • Female81%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩306M+8.2%47+9.3%₩6.5M-1.0%014%Mixed
2025Q3₩306M+0.8%48+14.3%₩6.4M-11.8%314%Possible crowding
2025Q2₩304.7M+40.9%47+17.5%₩6.5M+19.9%204%Growing
2025Q1₩268.1M+47.7%45+18.4%₩6M+24.7%204%Growing
2024Q4₩282.8M+90.6%43+7.5%₩6.6M+77.3%225%Growing
2024Q3₩303.6M+94.9%42+7.7%₩7.2M+81.0%307%Growing
2024Q2₩216.2M+27.8%40+8.1%₩5.4M+18.2%315%Growing
2024Q1₩181.5M-4.3%38+11.8%₩4.8M-14.3%135%Possible crowding
2023Q4₩148.3M-11.3%40+17.6%₩3.7M-24.6%225%Possible crowding
2023Q3₩155.8M-0.2%39+25.8%₩4M-20.7%208%Possible crowding
2023Q2₩169.3M-4.1%37+19.4%₩4.6M-19.6%638%Possible crowding
2023Q1₩189.6M+2.5%34+13.3%₩5.6M-9.6%119%Possible crowding
2022Q4₩167.2M-11.6%34+21.4%₩4.9M-27.2%419%Possible crowding
2022Q3₩156.1M-22.4%31+14.8%₩5M-32.5%1110%Possible crowding
2022Q2₩176.5M+11.7%31+29.2%₩5.7M-13.5%1010%Competition inflow
2022Q1₩185M+41.9%30+36.4%₩6.2M+4.0%3010%Growing
2021Q4₩189.2M28₩6.8M107%
2021Q3₩201.3M27₩7.5M417%
2021Q2₩158M24₩6.6M208%
2021Q1₩130.4M22₩5.9M309%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.