SEOUL COMMERCIAL AREA

문정역 발달상권

송파구문정2동· Area 333,436 m² · Area code 3120235 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

골프연습장 2025 Q4 · Seoul data

Estimated sales (quarter)₩224.1M▼ -36.7% YoY
Stores17▲ +6.3% YoY
Sales per store₩13.2M▼ -40.4% YoY

Reading this area Stores rose 6.3% from a year earlier while estimated sales stayed about the same (-36.7%), so sales per store fell 40.4%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -30.3%
Stores▲ +88.9%
Sales per store▼ -63.1%
Market size
Estimated sales (quarter)
₩224.1M
vs 2024Q4
-36.7%
Estimated transactions
1,461
Per-store economics
Estimated sales per store
₩13.2M
vs a year ago
-40.4%
Per transaction
₩153K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩224.1M – ₩773.4M
20212022202320242025
₩321.5M₩224.1M
Stores9 – 17
20212022202320242025
917
Sales per store₩13.2M – ₩70.3M
20212022202320242025
₩35.7M₩13.2M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -36.7%, stores YoY +6.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
17
vs a year ago
+6.3%
Franchise share
0% (0/17)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩439.7M₩224.1M
Stores 2024 Q1 → 2025 Q4
1517
Sales per store 2024 Q1 → 2025 Q4
₩29.3M₩13.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–119%
  • 11–1453%
  • 14–1713%
  • 17–2122%
  • 21–243%
Age
  • 10s0%
  • 20s3%
  • 30s22%
  • 40s57%
  • 50s17%
  • 60+2%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon6%
  • Tue33%
  • Wed11%
  • Thu6%
  • Fri30%
  • Sat13%
  • Sun0%
Gender
  • Male83%
  • Female17%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩224.1M-36.7%17+6.3%₩13.2M-40.4%000%Possible crowding
2025Q3₩334.7M-39.8%17+6.3%₩19.7M-43.4%000%Possible crowding
2025Q2₩238.9M-49.6%17+6.3%₩14.1M-52.5%000%Possible crowding
2025Q1₩359.5M-18.2%17+13.3%₩21.1M-27.8%100%Possible crowding
2024Q4₩353.9M-20.7%16+23.1%₩22.1M-35.6%000%Possible crowding
2024Q3₩556.3M+5.0%16+33.3%₩34.8M-21.2%000%Competition inflow
2024Q2₩473.7M-6.8%16+33.3%₩29.6M-30.1%100%Possible crowding
2024Q1₩439.7M-8.3%15+25.0%₩29.3M-26.6%310%Possible crowding
2023Q4₩446.3M-29.9%13+18.2%₩34.3M-40.7%100%Possible crowding
2023Q3₩529.6M-25.4%12+9.1%₩44.1M-31.6%000%Possible crowding
2023Q2₩508.3M-34.3%12+9.1%₩42.4M-39.7%000%Possible crowding
2023Q1₩479.5M-31.2%12+9.1%₩40M-36.9%210%Possible crowding
2022Q4₩636.3M-3.6%11-8.3%₩57.8M+5.2%000%Shrinking
2022Q3₩709.6M+28.4%11+22.2%₩64.5M+5.0%000%Growing
2022Q2₩773.4M+63.1%11+22.2%₩70.3M+33.4%000%Growing
2022Q1₩696.9M+116.7%11+22.2%₩63.4M+77.3%010%Growing
2021Q4₩659.8M12₩55M300%
2021Q3₩552.7M9₩61.4M000%
2021Q2₩474.2M9₩52.7M000%
2021Q1₩321.5M9₩35.7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.