SEOUL COMMERCIAL AREA

문정역 발달상권

송파구문정2동· Area 333,436 m² · Area code 3120235 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩4,071M▼ -0.6% YoY
Stores45▲ +2.3% YoY
Sales per store₩90.5M▼ -2.8% YoY

Reading this area Against a year earlier, estimated sales -0.6%, stores +2.3% and sales per store -2.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +9.8%
Stores▲ +12.5%
Sales per store▼ -2.4%
Market size
Estimated sales (quarter)
₩4,071M
vs 2024Q4
-0.6%
Estimated transactions
110,130
Per-store economics
Estimated sales per store
₩90.5M
vs a year ago
-2.8%
Per transaction
₩37K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,706.1M – ₩4,113M
20212022202320242025
₩3,706.1M₩4,071M
Stores40 – 46
20212022202320242025
4045
Sales per store₩83.3M – ₩93.1M
20212022202320242025
₩92.7M₩90.5M
Openings0 – 3
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share2% – 3%
20212022202320242025
3%2%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -0.6%, stores YoY +2.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
45
vs a year ago
+2.3%
Franchise share
2% (1/45)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩4,013M₩4,071M
Stores 2024 Q1 → 2025 Q4
4645
Sales per store 2024 Q1 → 2025 Q4
₩87.2M₩90.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1136%
  • 11–1430%
  • 14–1722%
  • 17–2111%
  • 21–241%
Age
  • 10s0%
  • 20s7%
  • 30s18%
  • 40s32%
  • 50s28%
  • 60+15%
Weekday / weekend
  • Weekday94%
  • Weekend6%
Day of week
  • Mon20%
  • Tue18%
  • Wed19%
  • Thu17%
  • Fri20%
  • Sat4%
  • Sun2%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩4,071M-0.6%45+2.3%₩90.5M-2.8%012%Mixed
2025Q3₩4,113M+2.3%46+4.5%₩89.4M-2.1%112%Mixed
2025Q2₩3,978.2M-0.5%46+4.5%₩86.5M-4.8%002%Possible crowding
2025Q1₩3,974.5M-1.0%45-2.2%₩88.3M+1.2%002%Mixed
2024Q4₩4,097M+0.8%44-2.2%₩93.1M+3.1%002%Mixed
2024Q3₩4,019.5M-1.6%44-4.3%₩91.4M+2.9%002%Mixed
2024Q2₩3,998.2M+0.4%44-4.3%₩90.9M+5.0%022%Possible recovery
2024Q1₩4,013M+4.8%460.0%₩87.2M+4.8%102%Growing
2023Q4₩4,065.4M+7.5%45+2.3%₩90.3M+5.1%012%Growing
2023Q3₩4,085.2M+7.1%46+4.5%₩88.8M+2.4%002%Mixed
2023Q2₩3,982.7M+5.3%46+4.5%₩86.6M+0.8%002%Mixed
2023Q1₩3,830.4M-5.3%46+2.2%₩83.3M-7.4%202%Mixed
2022Q4₩3,782.6M-1.4%440.0%₩86M-1.4%002%Mixed
2022Q3₩3,814.8M+1.5%44+2.3%₩86.7M-0.8%112%Mixed
2022Q2₩3,780.8M+1.0%44+2.3%₩85.9M-1.3%012%Mixed
2022Q1₩4,044.8M+9.1%45+12.5%₩89.9M-3.0%102%Mixed
2021Q4₩3,835.1M44₩87.2M102%
2021Q3₩3,759.7M43₩87.4M002%
2021Q2₩3,742.7M43₩87M302%
2021Q1₩3,706.1M40₩92.7M003%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.