SEOUL COMMERCIAL AREA

문정역 발달상권

송파구문정2동· Area 333,436 m² · Area code 3120235 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩733.8M▲ +21.5% YoY
Stores47±0.0% YoY
Sales per store₩15.6M▲ +21.5% YoY

Reading this area Estimated sales rose 21.5% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 21.5%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +69.9%
Stores▲ +51.6%
Sales per store▲ +12.0%
Market size
Estimated sales (quarter)
₩733.8M
vs 2024Q4
+21.5%
Estimated transactions
9,154
Per-store economics
Estimated sales per store
₩15.6M
vs a year ago
+21.5%
Per transaction
₩80K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩432M – ₩848.4M
20212022202320242025
₩432M₩733.8M
Stores31 – 47
20212022202320242025
3147
Sales per store₩10M – ₩18.4M
20212022202320242025
₩13.9M₩15.6M
Openings0 – 6
20212022202320242025
20
Closings0 – 2
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +21.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
47
vs a year ago
0.0%
Franchise share
0% (0/47)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩432M₩733.8M
Stores 2024 Q1 → 2025 Q4
4247
Sales per store 2024 Q1 → 2025 Q4
₩10.3M₩15.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1435%
  • 14–1722%
  • 17–2131%
  • 21–240%
Age
  • 10s1%
  • 20s9%
  • 30s31%
  • 40s34%
  • 50s18%
  • 60+7%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon19%
  • Tue19%
  • Wed17%
  • Thu17%
  • Fri17%
  • Sat13%
  • Sun0%
Gender
  • Male52%
  • Female48%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩733.8M+21.5%470.0%₩15.6M+21.5%000%Growing
2025Q3₩749.8M+73.6%47+9.3%₩16M+58.8%000%Growing
2025Q2₩786M+81.9%47+9.3%₩16.7M+66.5%100%Growing
2025Q1₩848.4M+96.4%46+9.5%₩18.4M+79.3%120%Growing
2024Q4₩603.8M+39.8%47+30.6%₩12.8M+7.1%400%Growing
2024Q3₩432M0.0%43+22.9%₩10M-18.6%000%Possible crowding
2024Q2₩432M0.0%43+22.9%₩10M-18.6%100%Possible crowding
2024Q1₩432M0.0%42+27.3%₩10.3M-21.4%600%Possible crowding
2023Q4₩432M0.0%36+12.5%₩12M-11.1%100%Possible crowding
2023Q3₩432M0.0%35+9.4%₩12.3M-8.6%000%Possible crowding
2023Q2₩432M0.0%35+9.4%₩12.3M-8.6%200%Possible crowding
2023Q1₩432M0.0%33+3.1%₩13.1M-3.0%100%Possible crowding
2022Q4₩432M0.0%32+3.2%₩13.5M-3.1%000%Possible crowding
2022Q3₩432M0.0%32+3.2%₩13.5M-3.1%000%Possible crowding
2022Q2₩432M0.0%320.0%₩13.5M0.0%000%Mixed
2022Q1₩432M0.0%32+3.2%₩13.5M-3.1%100%Possible crowding
2021Q4₩432M31₩13.9M000%
2021Q3₩432M31₩13.9M010%
2021Q2₩432M32₩13.5M100%
2021Q1₩432M31₩13.9M210%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.