SEOUL COMMERCIAL AREA

문정역 발달상권

송파구문정2동· Area 333,436 m² · Area code 3120235 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

인테리어 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores10▲ +11.1% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q2 → 2024 Q4
Estimated sales▲ +2297.6%
Stores▼ -18.2%
Sales per store▲ +2830.3%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩692K – ₩72.1M
20212022202320242025
Stores8 – 12
20212022202320242025
1210
Sales per store₩77K – ₩8M
20212022202320242025
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +11.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
+11.1%
Franchise share
0% (0/10)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
1010
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1449%
  • 14–1719%
  • 17–2131%
  • 21–240%
Age
  • 10s0%
  • 20s3%
  • 30s43%
  • 40s13%
  • 50s29%
  • 60+13%
Weekday / weekend
  • Weekday51%
  • Weekend49%
Day of week
  • Mon0%
  • Tue0%
  • Wed5%
  • Thu40%
  • Fri6%
  • Sat32%
  • Sun17%
Gender
  • Male50%
  • Female50%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q410+11.1%000%
2025Q310+25.0%000%
2025Q210+11.1%000%
2025Q1100.0%100%
2024Q4₩72.1M+507.3%9-10.0%₩8M+574.8%100%Mixed
2024Q38-20.0%010%
2024Q2₩26.9M9-10.0%₩3M010%
2024Q110+11.1%000%
2023Q4₩11.9M+1614.5%10+11.1%₩1.2M+1443.0%000%Growing
2023Q3₩1.7M10+11.1%₩166K000%
2023Q210+11.1%100%
2023Q190.0%000%
2022Q4₩692K-90.5%90.0%₩77K-90.5%000%Mixed
2022Q390.0%000%
2022Q2₩737K-75.5%9-18.2%₩82K-70.0%000%Shrinking
2022Q19-25.0%000%
2021Q4₩7.3M9₩806K000%
2021Q39020%
2021Q2₩3M11₩273K010%
2021Q112000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.