NumLM BizSeoul commercial-area market 종로·청계 관광특구 · 관광특구 · 종로구 종로1·2·3·4가동 · Area page →
제과점 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩99.5M
- vs 2024Q4
- +34.7%
- Estimated transactions
- 13,773
Competition
- Stores
- 14
- vs a year ago
- +16.7%
- Franchise share
- 29% (4/14)
Per-store economics
- Estimated sales per store
- ₩7.1M
- vs a year ago
- +15.4%
- Per transaction
- ₩7K
Movement
- Openings (rate)
- 2 (11%)
- Closings (rate)
- 0 (0%)
- Net store change
- +2
Pattern (descriptive, not a score): Growing 매출↑ 점포당↑ 점포↑
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩99.5M | +34.7% | 14 | +16.7% | ₩7.1M | +15.4% | 2 | 0 | 29% | Growing |
| 2025Q3 | ₩87.5M | +48.4% | 12 | 0.0% | ₩7.3M | +48.4% | 0 | 0 | 33% | Growing |
| 2025Q2 | ₩88.8M | +27.4% | 12 | -14.3% | ₩7.4M | +48.7% | 1 | 0 | 33% | Mixed |
| 2025Q1 | ₩62.1M | -21.4% | 11 | -26.7% | ₩5.6M | +7.2% | 0 | 1 | 36% | Shrinking |
| 2024Q4 | ₩73.9M | -11.0% | 12 | -14.3% | ₩6.2M | +3.8% | 0 | 0 | 33% | Shrinking |
| 2024Q3 | ₩59M | -8.3% | 12 | -14.3% | ₩4.9M | +7.0% | 1 | 3 | 33% | Shrinking |
| 2024Q2 | ₩69.7M | -5.5% | 14 | -6.7% | ₩5M | +1.3% | 2 | 2 | 29% | Shrinking |
| 2024Q1 | ₩79M | -19.0% | 15 | +36.4% | ₩5.3M | -40.6% | 1 | 0 | 20% | Possible crowding |
| 2023Q4 | ₩83.1M | -19.4% | 14 | +55.6% | ₩5.9M | -48.2% | 1 | 1 | 21% | Possible crowding |
| 2023Q3 | ₩64.3M | -21.0% | 14 | +55.6% | ₩4.6M | -49.2% | 0 | 1 | 21% | Possible crowding |
| 2023Q2 | ₩73.7M | -22.4% | 15 | +66.7% | ₩4.9M | -53.4% | 5 | 0 | 20% | Possible crowding |
| 2023Q1 | ₩97.5M | +11.5% | 11 | +22.2% | ₩8.9M | -8.8% | 2 | 1 | 18% | Competition inflow |
| 2022Q4 | ₩103.1M | +40.2% | 9 | 0.0% | ₩11.5M | +40.2% | 0 | 0 | 33% | Growing |
| 2022Q3 | ₩81.4M | +52.9% | 9 | -10.0% | ₩9M | +69.9% | 1 | 0 | 33% | Mixed |
| 2022Q2 | ₩95M | +21.6% | 9 | 0.0% | ₩10.6M | +21.6% | 0 | 0 | 22% | Growing |
| 2022Q1 | ₩87.4M | +34.7% | 9 | 0.0% | ₩9.7M | +34.7% | 0 | 1 | 22% | Growing |
| 2021Q4 | ₩73.5M | — | 9 | — | ₩8.2M | — | 1 | 1 | 33% | — |
| 2021Q3 | ₩53.3M | — | 10 | — | ₩5.3M | — | 1 | 0 | 20% | — |
| 2021Q2 | ₩78.1M | — | 9 | — | ₩8.7M | — | 0 | 0 | 22% | — |
| 2021Q1 | ₩64.9M | — | 9 | — | ₩7.2M | — | 0 | 2 | 22% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.