Seoul commercial-area market 종로·청계 관광특구 · 관광특구 · 종로구 종로1·2·3·4가동 · Area page →
커피-음료 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩7,576.4M
- vs 2024Q4
- -12.0%
- Estimated transactions
- 821,281
Competition
- Stores
- 112
- vs a year ago
- -2.6%
- Franchise share
- 42% (47/112)
Per-store economics
- Estimated sales per store
- ₩67.6M
- vs a year ago
- -9.7%
- Per transaction
- ₩9K
Movement
- Openings (rate)
- 4 (3%)
- Closings (rate)
- 5 (3%)
- Net store change
- −1
Pattern (descriptive, not a score): Mixed 한 방향으로 읽히지 않음
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩7,576.4M | -12.0% | 112 | -2.6% | ₩67.6M | -9.7% | 4 | 5 | 42% | Mixed |
| 2025Q3 | ₩7,796.4M | -9.0% | 111 | -5.1% | ₩70.2M | -4.1% | 2 | 8 | 44% | Shrinking |
| 2025Q2 | ₩8,093.2M | -6.7% | 116 | +0.9% | ₩69.8M | -7.5% | 5 | 0 | 43% | Mixed |
| 2025Q1 | ₩7,582.4M | +3.9% | 113 | -4.2% | ₩67.1M | +8.5% | 2 | 4 | 42% | Mixed |
| 2024Q4 | ₩8,612.9M | +14.6% | 115 | -1.7% | ₩74.9M | +16.6% | 3 | 5 | 42% | Growing |
| 2024Q3 | ₩8,568.5M | +9.9% | 117 | +3.5% | ₩73.2M | +6.1% | 9 | 6 | 41% | Growing |
| 2024Q2 | ₩8,674.1M | +16.2% | 115 | -0.9% | ₩75.4M | +17.2% | 6 | 11 | 41% | Growing |
| 2024Q1 | ₩7,298.7M | +6.1% | 118 | +5.4% | ₩61.9M | +0.7% | 4 | 2 | 42% | Mixed |
| 2023Q4 | ₩7,516.2M | +7.7% | 117 | +4.5% | ₩64.2M | +3.1% | 7 | 2 | 41% | Growing |
| 2023Q3 | ₩7,796.3M | +9.1% | 113 | 0.0% | ₩69M | +9.1% | 4 | 8 | 42% | Growing |
| 2023Q2 | ₩7,467.9M | +6.0% | 116 | 0.0% | ₩64.4M | +6.0% | 13 | 7 | 41% | Growing |
| 2023Q1 | ₩6,876.5M | +40.7% | 112 | -0.9% | ₩61.4M | +42.0% | 5 | 5 | 41% | Growing |
| 2022Q4 | ₩6,976.3M | +15.3% | 112 | +0.9% | ₩62.3M | +14.3% | 7 | 8 | 41% | Growing |
| 2022Q3 | ₩7,144.4M | +40.1% | 113 | -1.7% | ₩63.2M | +42.6% | 5 | 7 | 41% | Growing |
| 2022Q2 | ₩7,047.6M | +22.5% | 116 | +3.6% | ₩60.8M | +18.3% | 6 | 1 | 39% | Growing |
| 2022Q1 | ₩4,885.9M | +26.8% | 113 | +2.7% | ₩43.2M | +23.5% | 3 | 2 | 38% | Growing |
| 2021Q4 | ₩6,049.5M | — | 111 | — | ₩54.5M | — | 7 | 7 | 40% | — |
| 2021Q3 | ₩5,099M | — | 115 | — | ₩44.3M | — | 7 | 1 | 35% | — |
| 2021Q2 | ₩5,750.9M | — | 112 | — | ₩51.3M | — | 6 | 3 | 33% | — |
| 2021Q1 | ₩3,852.2M | — | 110 | — | ₩35M | — | 5 | 3 | 33% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.