NumLM BizSeoul commercial-area market 종로·청계 관광특구 · 관광특구 · 종로구 종로1·2·3·4가동 · Area page →
시계및귀금속 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩10,159.3M
- vs 2024Q4
- -13.3%
- Estimated transactions
- 35,305
Competition
- Stores
- 128
- vs a year ago
- -5.2%
- Franchise share
- 2% (3/128)
Per-store economics
- Estimated sales per store
- ₩79.4M
- vs a year ago
- -8.6%
- Per transaction
- ₩288K
Movement
- Openings (rate)
- 0 (0%)
- Closings (rate)
- 2 (2%)
- Net store change
- −2
Pattern (descriptive, not a score): Shrinking 매출↓ 점포↓
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩10,159.3M | -13.3% | 128 | -5.2% | ₩79.4M | -8.6% | 0 | 2 | 2% | Shrinking |
| 2025Q3 | ₩10,264.2M | -9.5% | 130 | -3.7% | ₩79M | -6.1% | 1 | 2 | 2% | Shrinking |
| 2025Q2 | ₩12,175.7M | +46.7% | 131 | -1.5% | ₩92.9M | +48.9% | 1 | 2 | 2% | Growing |
| 2025Q1 | ₩12,518.7M | +24.8% | 132 | 0.0% | ₩94.8M | +24.8% | 0 | 3 | 2% | Growing |
| 2024Q4 | ₩11,722.4M | -21.4% | 135 | +2.3% | ₩86.8M | -23.1% | 0 | 0 | 2% | Mixed |
| 2024Q3 | ₩11,347.6M | -0.4% | 135 | +3.8% | ₩84.1M | -4.1% | 3 | 1 | 2% | Possible crowding |
| 2024Q2 | ₩8,299.2M | -26.2% | 133 | +4.7% | ₩62.4M | -29.5% | 1 | 0 | 2% | Possible crowding |
| 2024Q1 | ₩10,035M | -11.1% | 132 | +3.1% | ₩76M | -13.8% | 2 | 2 | 2% | Possible crowding |
| 2023Q4 | ₩14,905.4M | +20.6% | 132 | +3.1% | ₩112.9M | +17.0% | 2 | 0 | 2% | Growing |
| 2023Q3 | ₩11,390.3M | +0.9% | 130 | 0.0% | ₩87.6M | +0.9% | 5 | 2 | 2% | Mixed |
| 2023Q2 | ₩11,241.4M | +10.9% | 127 | -2.3% | ₩88.5M | +13.5% | 2 | 3 | 2% | Growing |
| 2023Q1 | ₩11,289.3M | -0.2% | 128 | -0.8% | ₩88.2M | +0.6% | 0 | 0 | 2% | Mixed |
| 2022Q4 | ₩12,358.4M | +11.8% | 128 | -0.8% | ₩96.5M | +12.7% | 0 | 2 | 2% | Growing |
| 2022Q3 | ₩11,285.5M | -7.5% | 130 | -2.3% | ₩86.8M | -5.4% | 1 | 1 | 2% | Mixed |
| 2022Q2 | ₩10,138.2M | -12.7% | 130 | -3.0% | ₩78M | -10.1% | 1 | 0 | 2% | Mixed |
| 2022Q1 | ₩11,306.8M | +60.5% | 129 | -2.3% | ₩87.6M | +64.2% | 0 | 0 | 2% | Growing |
| 2021Q4 | ₩11,049.8M | — | 129 | — | ₩85.7M | — | 0 | 4 | 2% | — |
| 2021Q3 | ₩12,206M | — | 133 | — | ₩91.8M | — | 3 | 4 | 2% | — |
| 2021Q2 | ₩11,618.2M | — | 134 | — | ₩86.7M | — | 3 | 1 | 2% | — |
| 2021Q1 | ₩7,045.1M | — | 132 | — | ₩53.4M | — | 1 | 1 | 2% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.