Seoul commercial-area market 종로·청계 관광특구 · 관광특구 · 종로구 종로1·2·3·4가동 · Area page →
운동/경기용품 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩12,995.7M
- vs 2024Q4
- +28.4%
- Estimated transactions
- 83,353
Competition
- Stores
- 57
- vs a year ago
- +7.5%
- Franchise share
- 0% (0/57)
Per-store economics
- Estimated sales per store
- ₩228M
- vs a year ago
- +19.4%
- Per transaction
- ₩156K
Movement
- Openings (rate)
- 1 (2%)
- Closings (rate)
- 1 (2%)
- Net store change
- ±0
Pattern (descriptive, not a score): Growing 매출↑ 점포당↑ 점포↑
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩12,995.7M | +28.4% | 57 | +7.5% | ₩228M | +19.4% | 1 | 1 | 0% | Growing |
| 2025Q3 | ₩8,112.9M | -7.7% | 57 | +5.6% | ₩142.3M | -12.5% | 5 | 1 | 0% | Possible crowding |
| 2025Q2 | ₩8,748.7M | -21.1% | 53 | -1.9% | ₩165.1M | -19.6% | 2 | 2 | 0% | Mixed |
| 2025Q1 | ₩7,507.6M | -28.3% | 53 | -1.9% | ₩141.7M | -26.9% | 1 | 1 | 0% | Mixed |
| 2024Q4 | ₩10,120.8M | -24.2% | 53 | +3.9% | ₩191M | -27.1% | 0 | 1 | 0% | Possible crowding |
| 2024Q3 | ₩8,787.9M | -11.4% | 54 | +5.9% | ₩162.7M | -16.3% | 0 | 0 | 0% | Possible crowding |
| 2024Q2 | ₩11,090.9M | -2.4% | 54 | +8.0% | ₩205.4M | -9.7% | 0 | 0 | 0% | Possible crowding |
| 2024Q1 | ₩10,469.1M | +1.9% | 54 | +5.9% | ₩193.9M | -3.8% | 3 | 0 | 0% | Possible crowding |
| 2023Q4 | ₩13,355.3M | +8.7% | 51 | +4.1% | ₩261.9M | +4.5% | 0 | 0 | 0% | Growing |
| 2023Q3 | ₩9,915.7M | +19.4% | 51 | +4.1% | ₩194.4M | +14.7% | 1 | 0 | 0% | Growing |
| 2023Q2 | ₩11,368.6M | +17.9% | 50 | +2.0% | ₩227.4M | +15.6% | 0 | 1 | 0% | Growing |
| 2023Q1 | ₩10,278M | +61.0% | 51 | +2.0% | ₩201.5M | +57.8% | 2 | 0 | 0% | Growing |
| 2022Q4 | ₩12,284.6M | +14.2% | 49 | -3.9% | ₩250.7M | +18.9% | 0 | 0 | 0% | Mixed |
| 2022Q3 | ₩8,307M | +24.7% | 49 | -3.9% | ₩169.5M | +29.8% | 2 | 2 | 0% | Mixed |
| 2022Q2 | ₩9,638.9M | +15.2% | 49 | -5.8% | ₩196.7M | +22.2% | 1 | 2 | 0% | Mixed |
| 2022Q1 | ₩6,385.3M | +0.3% | 50 | -7.4% | ₩127.7M | +8.3% | 0 | 1 | 0% | Possible recovery |
| 2021Q4 | ₩10,755.9M | — | 51 | — | ₩210.9M | — | 0 | 0 | 0% | — |
| 2021Q3 | ₩6,660.5M | — | 51 | — | ₩130.6M | — | 0 | 1 | 0% | — |
| 2021Q2 | ₩8,368.4M | — | 52 | — | ₩160.9M | — | 1 | 3 | 0% | — |
| 2021Q1 | ₩6,365M | — | 54 | — | ₩117.9M | — | 0 | 0 | 0% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.