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슈퍼마켓 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩7,608.9M
- vs 2024Q4
- +9.1%
- Estimated transactions
- 730,367
Competition
- Stores
- 83
- vs a year ago
- +15.3%
- Franchise share
- 7% (6/83)
Per-store economics
- Estimated sales per store
- ₩91.7M
- vs a year ago
- -5.4%
- Per transaction
- ₩10K
Movement
- Openings (rate)
- 4 (5%)
- Closings (rate)
- 1 (1%)
- Net store change
- +3
Pattern (descriptive, not a score): Competition inflow 매출↑ 점포↑↑ 점포당↓
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩7,608.9M | +9.1% | 83 | +15.3% | ₩91.7M | -5.4% | 4 | 1 | 7% | Competition inflow |
| 2025Q3 | ₩6,187.2M | -16.2% | 80 | +12.7% | ₩77.3M | -25.6% | 6 | 2 | 8% | Possible crowding |
| 2025Q2 | ₩7,964.2M | +9.6% | 76 | +7.0% | ₩104.8M | +2.4% | 6 | 1 | 8% | Mixed |
| 2025Q1 | ₩6,919.5M | +6.9% | 72 | 0.0% | ₩96.1M | +6.9% | 4 | 4 | 8% | Growing |
| 2024Q4 | ₩6,975.1M | +1.7% | 72 | -2.7% | ₩96.9M | +4.5% | 3 | 2 | 8% | Mixed |
| 2024Q3 | ₩7,383.8M | +7.4% | 71 | -2.7% | ₩104M | +10.5% | 1 | 1 | 8% | Growing |
| 2024Q2 | ₩7,268.1M | +7.0% | 71 | -2.7% | ₩102.4M | +10.0% | 0 | 1 | 8% | Growing |
| 2024Q1 | ₩6,470.4M | -12.1% | 72 | 0.0% | ₩89.9M | -12.1% | 1 | 3 | 8% | Mixed |
| 2023Q4 | ₩6,858.3M | -9.2% | 74 | +1.4% | ₩92.7M | -10.5% | 2 | 1 | 8% | Mixed |
| 2023Q3 | ₩6,873.5M | -3.5% | 73 | +1.4% | ₩94.2M | -4.9% | 2 | 2 | 8% | Mixed |
| 2023Q2 | ₩6,793.3M | -8.3% | 73 | -1.4% | ₩93.1M | -7.0% | 2 | 1 | 8% | Mixed |
| 2023Q1 | ₩7,361.7M | +34.2% | 72 | -4.0% | ₩102.2M | +39.8% | 0 | 1 | 8% | Mixed |
| 2022Q4 | ₩7,556.8M | +33.9% | 73 | -8.8% | ₩103.5M | +46.7% | 2 | 1 | 8% | Mixed |
| 2022Q3 | ₩7,125.3M | +39.0% | 72 | -7.7% | ₩99M | +50.6% | 0 | 3 | 8% | Mixed |
| 2022Q2 | ₩7,407.9M | +23.0% | 74 | -6.3% | ₩100.1M | +31.3% | 0 | 1 | 9% | Mixed |
| 2022Q1 | ₩5,485.5M | +17.1% | 75 | -2.6% | ₩73.1M | +20.2% | 0 | 5 | 9% | Growing |
| 2021Q4 | ₩5,644.4M | — | 80 | — | ₩70.6M | — | 2 | 1 | 9% | — |
| 2021Q3 | ₩5,125.1M | — | 78 | — | ₩65.7M | — | 2 | 4 | 10% | — |
| 2021Q2 | ₩6,024.4M | — | 79 | — | ₩76.3M | — | 6 | 3 | 11% | — |
| 2021Q1 | ₩4,685.3M | — | 77 | — | ₩60.8M | — | 0 | 2 | 10% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.